Adult All Breed Chicken Casserole Wet Food Trays

Overview
Advance's Chicken Casserole is a wet food for adult dogs of all breeds. The formula includes omega-6 fatty acids and zinc to support skin and coat condition, along with fermentable prebiotic fibre for digestive health. Advance positions this as a palatable option that may appeal to fussy eaters. Australian made with no added preservatives.
Nutritional Analysis
Ingredients
Meat (including Chicken and/or Beef and/or Sheep and/or Pork), Gelling Agents, Binders (from Beef and/or Sheep and/or Pork), Flavour, Vitamins & Minerals, Plant Fibre.

Animal Flesh, Muscle Tissue, Animal Protein, Skeletal Muscle
Meat refers to the edible muscle tissue derived from animals, commonly sourced from species such as chicken, beef, or lamb. It serves as a high-quality source of protein, essential amino acids, and vital nutrients like iron and B vitamins, supporting muscle maintenance and overall health. In pet food, meat is used in its natural form, ensuring optimal nutrient availability and palatability for pets.
Meat is included as a primary protein source to support essential amino acid requirements and overall nutritional value in pet food. Its presence also enhances palatability, making the product more appealing to pets.

Stabiliser, Thickener, E Number, Hydrocolloid
Gelling agent refers to a functional ingredient, typically derived from plant or seaweed sources such as guar gum, carrageenan, or agar, used to modify the texture and consistency of pet food. Its primary purpose is to bind moisture and create a stable, palatable gel structure. Gelling agents are not used in their raw plant form but are processed and utilised as purified extracts or compounds for optimal performance and safety.
Gelling agents are included to modify the texture and consistency of pet food, ensuring a uniform and appealing product structure. They also help stabilise moisture content, which can extend shelf life and improve product handling.

Adhesives, Agglutinants, Cohesive Agents, Binding Agents
Binders are functional ingredients derived from various sources, including plant, animal, or synthetic origins, and are incorporated into pet food to improve texture and maintain kibble integrity. Their primary purpose is to hold ingredients together, preventing crumbling and ensuring consistent product quality. Binders are not used in their natural raw state; instead, specific compounds such as gums or starches are utilised for optimal safety and efficacy.
Binders are included to improve the texture and cohesiveness of pet food, ensuring that kibble or treats maintain their shape during processing and storage. They also help optimise production efficiency by reducing crumbling and waste.

Flavouring, Flavouring Substance, Flavouring Agent, Flavouring Preparation
Flavours are additives derived from various sources, including animal, plant, or synthetic origins, designed to enhance the palatability of pet food. Their primary purpose is to improve taste and encourage consistent consumption. Flavours are not used in their natural, raw state; instead, they are formulated as specific compounds or extracts to ensure safety, stability, and uniformity in pet food products.
Flavours are included to enhance palatability, encouraging pets to consume the product. They also allow manufacturers to maintain consistent taste profiles despite variations in raw ingredient quality.

Micronutrients, Essential Micronutrients, Vital Nutrients, Accessory Food Factors
Vitamins are organic compounds derived from both plant and animal sources, essential for numerous metabolic and physiological functions in pets. Their primary purpose is to support immune health, vision, bone development, and cellular processes. In pet food, vitamins are not used in their natural, raw forms but are instead incorporated as stabilised compounds or premixes to ensure safety, stability, and optimal bioavailability.
Vitamins are included to ensure nutritional adequacy and meet regulatory requirements for complete and balanced pet food. They may also be added to compensate for nutrient losses during processing and storage.

Dietary Minerals, Inorganic Nutrients, Essential Minerals, Bulk Elements
Minerals are essential inorganic nutrients derived from the earth, not produced by animals or plants. They play a critical role in supporting various physiological functions, such as bone development, nerve transmission, and enzyme activity. In pet food, minerals are not used in their natural raw or metallic state; instead, they are incorporated as specific compounds (such as sulphates or chelates) to optimise safety and bioavailability.
Minerals are included to meet essential nutritional requirements for pets, supporting overall health and proper bodily functions. They are often added in precise amounts to ensure the product complies with regulatory standards and nutrient profiles.

Dietary Fibre, Fibre, Roughage, Plant Dietary Fibre
Plant fibres are derived from various plant sources and are included in pet food primarily to support digestive health and promote optimal stool quality. These fibres function as both soluble and insoluble types, aiding in gut motility and beneficial microbiota. Plant fibres are used in their natural form, ensuring pets receive the functional benefits of whole, unrefined plant material.
Plant fibres are included as a cost-effective source of dietary fibre to support digestive health and stool quality in pets. They also serve as a bulk-adding agent, helping to optimise product texture and satiety while maintaining a desirable price point.
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