Ancient Grains Adult Chicken Wet Dog Food

Gallus Gallus Domesticus, Poultry Meat, Domestic Fowl, Broiler Meat

Chicken is a high-quality animal protein sourced from poultry, commonly used in pet foods for its rich amino acid profile and palatability. It provides essential nutrients to support muscle maintenance and overall health. In premium pet foods, chicken is typically included in its natural, whole form, ensuring optimal nutrient availability and digestibility for pets.

Chicken is included as a primary animal protein source to meet nutritional requirements and enhance palatability for pets. Its recognisable presence on the label also appeals to consumers seeking high-quality, meat-based ingredients.

Poultry Giblets, Chicken Giblets, Gallus Gallus Domesticus Offal, Poultry Offal

Chicken offal refers to the edible internal organs and by-products of chickens, such as liver, heart, and gizzard, sourced from animals. It is included in pet food primarily for its rich supply of protein, essential vitamins, and minerals, supporting overall health. Chicken offal is used in its natural, whole-food form, providing a highly digestible and nutrient-dense ingredient for pets.

Chicken offal is included as a cost-effective source of animal protein, essential amino acids, and micronutrients. Its use allows manufacturers to optimise nutritional value while utilising by-products, supporting both economic efficiency and sustainability.

Salmon By-Products, Salmon Viscera, Salmon Internal Organs, Salmo Spp. Offal

Salmon offal refers to the non-muscle parts of the salmon, such as organs and trimmings, sourced from fish (animal origin). It is included in pet food primarily for its rich protein content and essential fatty acids, supporting muscle development and skin health. Salmon offal is used in its natural form, providing a nutrient-dense, palatable ingredient that enhances the overall nutritional profile of the diet.

Salmon offal is included as a cost-effective protein and nutrient source, utilising by-products from fish processing to maximise resource efficiency. It also allows manufacturers to market the product as containing fish ingredients, appealing to consumers seeking novel or premium protein sources.

Chenopodium Quinoa, Keen-Wah, Goosefoot, Chenopodiaceae Quinoa

Quinoa is a plant-derived seed originating from the Andean region, valued for its high protein content and balanced amino acid profile. In pet food, quinoa serves as a nutrient-dense carbohydrate source, providing dietary fibre, vitamins, and minerals. It is incorporated in its natural, whole form, ensuring optimal nutrient retention and digestibility for pets.

Quinoa is included as a premium, label-friendly ingredient to appeal to health-conscious consumers seeking alternative grains. It also serves as a digestible carbohydrate source, contributing protein and fibre to the formulation.

Sorghum Bicolor, Great Millet, Guinea Corn, Jowar

Sorghum is a cereal grain derived from the Sorghum bicolor plant, making it a plant-based ingredient. It is primarily included in pet food as a source of complex carbohydrates, providing sustained energy and dietary fibre. Sorghum is used in its natural, whole grain form, which helps maintain its nutritional integrity and supports digestive health in pets.

Sorghum is included as a cost-effective carbohydrate source that provides energy and bulk to pet food formulations. Its use can also support stable product texture and is often chosen for its label-friendly, gluten-free profile.

Daucus Carota, Daucus Carota Root, Daucus Carota Sativa, Wild Carrot

Carrot is a root vegetable of plant origin, widely recognised for its vibrant orange colour and natural sweetness. In pet food, carrot is included in its natural, whole form to provide dietary fibre, beta-carotene (a precursor to vitamin A), and antioxidants. Its primary benefit is supporting digestive health and immune function, while also contributing to overall palatability and nutritional diversity.

Carrot is included as a label-friendly ingredient to appeal to consumers seeking recognisable, natural components and to enhance the product’s perceived nutritional value. It may also provide a modest source of fibre and vitamins, supporting marketing claims of added health benefits.

Pisum Sativum, Garden Pea, Green Pea, Field Pea

Peas are a plant-derived ingredient sourced from the seeds of the Pisum sativum plant. They are primarily included in pet food for their high protein content, dietary fibre, and essential micronutrients, supporting digestive health and energy. Peas are used in their natural, whole form, ensuring the retention of their nutritional value and functional benefits within the finished product.

Peas are included as a cost-effective source of protein, fibre, and carbohydrates, helping to optimise nutritional content while supporting product texture. They also serve as a label-friendly ingredient that appeals to consumers seeking grain-free or plant-based options.

Kombu, Saccharina Japonica, Laminaria Japonica, Kelp Powder

Dried kelp is a type of seaweed sourced from marine plants, commonly harvested from ocean waters. It is included in pet food primarily as a natural source of iodine, which supports healthy thyroid function, as well as providing trace minerals and antioxidants. Dried kelp is used in its natural, dehydrated form, ensuring the retention of its nutritional properties for optimal pet health.

Dried kelp is included as a label-friendly ingredient to appeal to health-conscious consumers and enhance product marketing, while also providing trace minerals that can support nutritional claims. Its addition has minimal impact on palatability or product cost.

Ovine Plasma, Ovis Aries Plasma, Sheep Plasma, Ovine Blood Plasma

Lamb plasma is an animal-derived ingredient obtained from the blood of lambs, with the cellular components removed to leave a nutrient-rich liquid. It is primarily included in pet food for its high-quality protein content and as a source of essential amino acids, supporting muscle maintenance and immune health. Lamb plasma is used in its processed, liquid or dried form, not as whole blood, to optimise safety and digestibility.

Lamb plasma is included as a highly digestible source of animal protein and functional nutrients, supporting product palatability and nutritional value. It also acts as a natural binder, improving texture and moisture retention in the finished product.

E427, Senna Obtusifolia Gum, Senna Tora Gum, Erythroxylon Gum

Cassia gum is a plant-derived ingredient obtained from the seeds of the Cassia tora plant. It functions primarily as a gelling agent and thickener in pet food, helping to improve texture and stability. Cassia gum is not used in its raw seed form; instead, it is processed into a purified gum to ensure safety, digestibility, and optimal functionality in pet food formulations.

Cassia gum is included as a gelling agent and stabiliser to improve the texture and consistency of pet food products. Its use also helps maintain product stability and shelf life in cost-effective formulations.

Micronutrients, Essential Nutrients, Dietary Micronutrients, Nutrient Elements

Vitamins and minerals are essential micronutrients derived from both animal and plant sources, as well as synthesised compounds. They play a critical role in supporting metabolic processes, immune function, and overall health in pets. These nutrients are not used in their natural elemental or raw forms; instead, they are incorporated as specific compounds, such as salts or chelates, to optimise safety, stability, and bioavailability.

Vitamins and minerals are included to ensure the product meets established nutritional standards for complete and balanced pet food, supporting overall health and wellbeing. Their addition allows manufacturers to compensate for any nutrient losses during processing and to optimise the nutritional profile regardless of ingredient variability.

Cyamopsis Tetragonoloba Gum, E412, Guaran, Guar Flour

Guar gum is a natural polysaccharide derived from the seeds of the guar plant (Cyamopsis tetragonoloba), a legume native to India and Pakistan. It is primarily used as a thickening and stabilising agent in pet food, helping to improve texture and moisture retention. Guar gum is utilised in its processed powder form, not as whole seeds, to ensure optimal functionality and digestibility.

Guar gum is included as a cost-effective thickening and stabilising agent to improve the texture and consistency of pet food products. It also helps maintain product uniformity during storage and extends shelf life.

Agar-Agar, Gelose, E406, Gelidium Spp.

Agar is a gelatinous substance derived from red seaweed (plant origin), commonly used in pet food as a gelling and thickening agent. Its primary function is to improve texture and moisture retention in wet food formulations. Agar is utilised in its natural, whole form, making it a safe and effective ingredient for binding and stabilising pet food products.

Agar is included as a gelling and thickening agent to improve the texture and consistency of pet food products. It also aids in moisture retention and helps stabilise the formulation during processing and storage.