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UPDOG
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Skin and Coat Hero Daily Meal Topper

Skin and Coat Hero Daily Meal Topper

UPDOG
UPDOG Skin and Coat Hero is a powdered daily supplement made in Brisbane from human-grade ingredients, formulated for dogs experiencing skin irritation, dryness, hot spots, or coat dullness. The formula centres on flaxseed meal and sweet potato powder for omega fatty acids and antioxidants, with a Bacillus coagulans probiotic culture included to support the gut-skin connection. Green-lipped mussel, turmeric, and black pepper round out the anti-inflammatory profile. It is the only product in the UPDOG range that includes a probiotic. Suitable for dogs from 12 weeks of age and cats at a reduced dose, with feeding amounts scaled by body weight.
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Size 1
150g
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Overview

UPDOG Skin and Coat Hero is a powdered daily supplement made in Brisbane from human-grade ingredients, formulated for dogs experiencing skin irritation, dryness, hot spots, or coat dullness. The formula centres on flaxseed meal and sweet potato powder for omega fatty acids and antioxidants, with a Bacillus coagulans probiotic culture included to support the gut-skin connection. Green-lipped mussel, turmeric, and black pepper round out the anti-inflammatory profile. It is the only product in the UPDOG range that includes a probiotic. 

Suitable for dogs from 12 weeks of age and cats at a reduced dose, with feeding amounts scaled by body weight.

Ingredients

Flaxseed Meal, Sweet Potato Powder, Nettle Extract, Probiotic Culture (Bacillus Coagulans), Green Lipped Mussel Powder (Mollusc), Turmeric, Ground Black Pepper.

Ingredient images are illustrative only and may not represent the exact source or form used by manufacturers.
Golden-brown linseed meal with a coarse, crumbly texture, shown as a nutritious ingredient for dog food
Linseed Meal
Linseed Meal
Flaxseed Meal, Flax Meal, Linum Usitatissimum Meal, Flaxseed Cake
Summary
Linseed meal is a plant-derived ingredient produced from the ground seeds of the flax plant (Linum usitatissimum) after oil extraction. It is primarily included in pet food as a source of dietary fibre, protein, and omega-3 fatty acids, supporting digestive and skin health. Linseed meal is used in its natural, ground form to optimise nutrient availability and palatability for pets.
Why it's used?
Linseed meal is included as a cost-effective source of plant-based protein and omega-3 fatty acids, supporting nutritional labelling claims. It also serves as a fibre source to aid digestive health in pet food formulations.
Bright orange sweet potato powder with a fine, slightly clumpy texture, commonly used in healthy dog food and treats
Sweet Potato Powder
Sweet Potato Powder
Ipomoea Batatas Powder, Yam Powder, Batatas Powder, Ipomoea Batatas Root Powder
Summary
Sweet potato powder is a plant-derived ingredient made by dehydrating and finely grinding sweet potatoes. It serves as a source of complex carbohydrates, dietary fibre, and essential micronutrients, supporting digestive health and sustained energy release in pets. Sweet potato powder is utilised in its natural form, ensuring the retention of its nutritional profile and functional benefits within premium pet food formulations.
Why it's used?
Sweet potato powder is included as a cost-effective, highly digestible carbohydrate source that provides energy and dietary fibre. It also serves as a label-friendly ingredient that appeals to consumers seeking natural and recognisable components in pet food.
Finely chopped dried nettle leaves in a loose green pile, showing rough leafy texture for dog health benefits
Nettle
Nettle
Urtica Dioica, Stinging Nettle, Common Nettle, Urtica Spp.
Summary
Nettle is a leafy green plant ingredient derived from the stinging nettle (Urtica dioica), commonly found in temperate regions. It is included in pet food primarily for its natural source of vitamins, minerals, and antioxidants, supporting overall health and wellbeing. Nettle is used in its natural, dried form, ensuring pets benefit from its nutrients without the stinging properties present in the fresh plant.
Why it's used?
Nettle is included as a label-friendly ingredient to appeal to health-conscious consumers, leveraging its association with natural botanicals. It may also be used for its perceived functional benefits, such as providing trace nutrients or antioxidants, though its impact on pet nutrition is minimal at typical inclusion rates.
Fine, off-white Bacillus Coagulans powder with a slightly grainy texture, commonly used in dog health supplements
Bacillus Coagulans
Bacillus Coagulans
Lactobacillus Sporogenes, Probiotic Bacillus, GanedenBC30, BC30
Summary
Bacillus coagulans is a beneficial probiotic bacterium of microbial origin, commonly included in pet foods to support digestive health and promote a balanced gut microbiome. Its primary function is to aid in nutrient absorption and maintain gastrointestinal wellbeing. Bacillus coagulans is not used in its natural environmental form; instead, it is incorporated as a stabilised, spore-forming culture to ensure safety and efficacy.
Why it's used?
Bacillus coagulans is included as a probiotic to support digestive health and optimise gut flora balance in pets. Its addition also serves as a marketing differentiator, appealing to consumers seeking functional and health-promoting ingredients.
Fine greenish-brown Green Lipped Mussel Powder in a soft, textured mound on a plain background
Green Lipped Mussel Powder
Green Lipped Mussel Powder
Perna Canaliculus Powder, New Zealand Green Mussel Powder, Green Mussel Extract, Perna Extract
Summary
Green Lipped Mussel Powder is derived from the New Zealand green-lipped mussel, a marine animal source. It is primarily included in pet food for its natural content of omega-3 fatty acids, glucosamine, and chondroitin, which support joint health and reduce inflammation. This ingredient is used in its natural, whole-food powdered form to optimise nutrient availability and functional benefits.
Why it's used?
Green Lipped Mussel Powder is included as a functional ingredient to provide a natural source of omega-3 fatty acids and joint-supporting nutrients, supporting claims of enhanced mobility and overall health. Its presence also serves as a premium, label-friendly addition that appeals to health-conscious pet owners.
Bright yellow turmeric powder with a fine, slightly grainy texture, commonly used as a natural dog supplement
Turmeric
Turmeric
Curcuma Longa, Indian Saffron, Jiang Huang, E100
Summary
Turmeric is a vibrant yellow spice derived from the root of the Curcuma longa plant, making it a plant-based ingredient. It is primarily included in pet food for its natural antioxidant and anti-inflammatory properties, supporting overall health and wellbeing. Turmeric is used in its natural powdered form, ensuring pets benefit from its active compound, curcumin, in a safe and bioavailable manner.
Why it's used?
Turmeric is included as a label-friendly ingredient to appeal to health-conscious consumers due to its association with natural antioxidants and anti-inflammatory properties. Its presence may also support marketing claims related to holistic or functional pet foods, despite being used in small quantities with minimal direct nutritional impact for pets.
Finely ground black pepper with a dark brown colour and slightly coarse texture, commonly used in dog food recipes
Black Pepper
Black Pepper
Piper Nigrum, Peppercorn, Piper Nigrum Fruit, Piper Nigrum Extract
Summary
Black pepper is a spice derived from the dried fruit of the Piper nigrum plant. Sourced from a botanical origin, it is primarily included in pet food to enhance flavour and may support nutrient absorption. Black pepper is used in its natural, ground form rather than as an extract or isolated compound, ensuring its functional properties are retained in the finished product.
Why it's used?
Black pepper is included primarily as a label-friendly ingredient to appeal to consumers seeking natural or recognisable components. It may also serve a minor functional role in enhancing palatability or supporting the perceived health benefits of the product.

About

Brand
UPDOG
Manufactured
Australia
Type
Powder
Life Stage
All Life Stages
Breed Size
All Breeds
Feeding Type
Meal Topper
Processing Level
Moderate

PRODUCT TAGS

Single Protein
Poultry Free
Grain Free
Gluten Free
Dairy Free
Soy Free
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About the Brand

UPDOG

A happy dog is a healthy dog, and that starts in the bowl. Explore the UPDOG range of natural, human-grade supplements that scoop into your dog's food to support their joints, skin, digestion and everyday health from the inside out.

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