Joint and Immune Support Omega Oil

Fish Oil (Thunnus Spp.), Thunnus Oil, Tuna Fish Oil, Thunnus Spp. Oil

Tuna oil is a marine-derived ingredient sourced from the tissues of tuna fish. It is primarily included in pet food for its rich content of omega-3 fatty acids, particularly EPA and DHA, which support skin, coat, and cognitive health. Tuna oil is not used in its whole fish form but is extracted and refined to ensure purity, safety, and optimal nutrient absorption.

Tuna oil is included as a source of omega-3 fatty acids, which supports skin and coat health and can be highlighted for its nutritional benefits in marketing. Its presence also enhances palatability, encouraging dogs to consume the product.

Hydrogenated Vegetable Fat, Hydrogenated Vegetable Oil, Modified Vegetable Fat, Modified Vegetable Oil

Hardened vegetable fat is a plant-derived ingredient produced by hydrogenating vegetable oils to create a solid, stable fat. Its primary purpose in pet food is to provide a concentrated energy source and improve texture and palatability. Rather than being used in its natural oil form, it is processed to a hardened state, enhancing shelf life and stability in finished products.

Hardened vegetable fat is included as a cost-effective and stable fat source that enhances product shelf life and texture. It also provides a consistent energy source while helping to maintain palatability in processed pet foods.

Phosphatidylcholine, E322, Soybean Phospholipid, Egg Phospholipid

Lecithin is a naturally occurring compound derived from plant or animal sources, commonly soybeans or egg yolks. It serves as an emulsifier, helping to blend fats and water in pet food, thereby improving texture and nutrient absorption. Lecithin is not used in its raw form; instead, it is processed and purified to ensure safety, stability, and optimal functionality in pet nutrition.

Lecithin is included as an emulsifier to improve the texture and consistency of pet food, ensuring fats and water-based ingredients blend smoothly. It may also be used to enhance product stability and shelf life.

Tocopherols, E306, Natural Tocopherols Concentrate, D-Alpha Tocopherol Concentrate

Mixed tocopherols are a blend of compounds derived from plant oils, primarily functioning as a source of vitamin E. Their main purpose in pet food is to act as natural antioxidants, helping to preserve the freshness of fats and oils. Rather than being used in their isolated, pure form, mixed tocopherols are incorporated as stabilised extracts to optimise safety, efficacy, and nutrient retention.

Mixed tocopherols are included as a natural preservative to extend shelf life by slowing the oxidation of fats and oils in pet food. They are often used as a label-friendly alternative to synthetic preservatives to appeal to consumer preferences for natural ingredients.