Chicken and Vegetables Raw Dog Food

Gallus Gallus Domesticus Meat, Poultry Meat, Broiler Meat, Fowl Meat

Chicken meat is a high-quality animal-derived ingredient sourced from the muscle tissue of chickens. It serves as a rich source of essential proteins and amino acids, supporting muscle development and overall health in pets. In pet food, chicken meat is used in its natural form, providing highly digestible nutrients and palatability, making it a favoured protein choice in premium formulations.

Chicken meat is included as a high-quality, animal-based protein source to support muscle development and overall health in pets. Its presence also enhances palatability and serves as a label-friendly ingredient appealing to consumers seeking recognisable protein sources.

Ground Chicken Bone, Milled Chicken Bone, Pulverised Chicken Bone, Gallus Gallus Domesticus Bone Meal

Crushed chicken bone is an animal-derived ingredient sourced from poultry, typically used in its natural, ground form. It serves as a rich source of essential minerals, particularly calcium and phosphorus, which support healthy bone development and maintenance in pets. In premium pet foods, crushed chicken bone is included in its natural state to optimise mineral bioavailability and nutritional balance.

Crushed chicken bone is included as a natural source of calcium and phosphorus to support skeletal health in pets. It also serves as a label-friendly ingredient that appeals to consumers seeking minimally processed, whole-food components.

Poultry Viscera, Gallus Gallus Domesticus Offal, Chicken Giblets, Poultry Offal

Chicken organs are nutrient-rich animal-derived ingredients sourced from the internal organs of chickens, such as liver, heart, and kidneys. They provide high-quality protein, essential vitamins (including A and B12), and minerals, supporting overall health and vitality in pets. Chicken organs are used in their natural, whole-food form, ensuring optimal nutrient bioavailability and palatability in premium pet food formulations.

Chicken organs are included as a nutrient-dense protein source, providing essential vitamins and minerals to support pet health. Their use also allows manufacturers to utilise more of the animal, optimising ingredient efficiency and cost-effectiveness.

Spinacia Oleracea, English Spinach, Common Spinach, Garden Spinach

Spinach is a leafy green vegetable of plant origin, valued for its rich content of vitamins, minerals, and antioxidants. In pet food, spinach primarily provides dietary fibre, iron, and phytonutrients that support overall health and immune function. Spinach is included in its natural form, ensuring pets benefit from its full nutritional profile without synthetic alteration or processing into extracts.

Spinach is included as a label-friendly ingredient to appeal to health-conscious consumers and enhance the perceived nutritional value of the product. It may also provide a modest source of vitamins and minerals, supporting marketing claims of added health benefits.

Brassica Oleracea, Borecole, Leaf Cabbage, Eru

Kale is a leafy green vegetable of plant origin, belonging to the Brassica family. It is included in pet food primarily for its rich content of vitamins, minerals, and antioxidants, supporting overall health and immune function. In pet food formulations, kale is used in its natural form, providing a source of dietary fibre and phytonutrients to optimise nutritional value.

Kale is included as a label-friendly ingredient to appeal to health-conscious consumers and enhance the perceived nutritional value of the product. It may also provide a source of vitamins and fibre, though its functional impact on pet nutrition is typically minimal at the inclusion levels used.

Daucus Carota, Daucus Carota Root, Daucus Carota Sativa, Wild Carrot

Carrot is a root vegetable of plant origin, widely recognised for its vibrant orange colour and natural sweetness. In pet food, carrot is included in its natural, whole form to provide dietary fibre, beta-carotene (a precursor to vitamin A), and antioxidants. Its primary benefit is supporting digestive health and immune function, while also contributing to overall palatability and nutritional diversity.

Carrot is included as a label-friendly ingredient to appeal to consumers seeking recognisable, natural components and to enhance the product’s perceived nutritional value. It may also provide a modest source of fibre and vitamins, supporting marketing claims of added health benefits.

Cucurbita Moschata, Butternut Squash, Gramma, Winter Squash

Butternut pumpkin is a plant-derived ingredient, sourced from the fruit of the Cucurbita moschata species. It is included in pet food primarily for its rich content of dietary fibre, vitamins, and antioxidants, supporting digestive health and immune function. Butternut pumpkin is used in its natural, whole food form, ensuring pets benefit from its full nutritional profile without synthetic alteration.

Butternut pumpkin is included as a cost-effective, label-friendly vegetable that provides natural colour, dietary fibre, and some vitamins, appealing to health-conscious consumers. It also serves as a digestible carbohydrate source to support energy needs and product texture.

Milled Linseed, Flaxseed Meal, Milled Flaxseed, Linum Usitatissimum

Ground linseed, derived from the seeds of the flax plant (Linum usitatissimum), is a plant-based ingredient commonly included in premium pet foods. It serves as a rich source of dietary fibre and omega-3 fatty acids, supporting digestive health and skin condition. Ground linseed is used in its natural, whole-food form, ensuring optimal nutrient availability and digestibility for pets.

Ground linseed is included as a source of omega-3 fatty acids and dietary fibre, supporting nutritional claims and digestive health. It also serves as a label-friendly ingredient that appeals to health-conscious consumers.

Laminaria Spp., Macrocystis Pyrifera, Ascophyllum Nodosum, Brown Seaweed

Kelp is a type of large, edible seaweed sourced from marine environments and classified as a plant-based ingredient. It is primarily included in pet food for its rich supply of natural iodine, which supports healthy thyroid function. Kelp is used in its dried, ground natural form, allowing pets to benefit from its trace minerals, vitamins, and antioxidants in a bioavailable manner.

Kelp is included as a label-friendly ingredient to appeal to health-conscious consumers and enhance product marketing, as it is associated with natural sources of vitamins and minerals. It may also serve as a trace mineral supplement to support nutritional completeness in pet food formulations.