
Potiki
Potiki launched in 2022 as Australia's first pet insurer to build prevention and perks into every premium it sells.
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Overview
Potiki launched in August 2022 with a name drawn from the Māori word for the youngest of the family, positioning itself as Australia's first pet insurer to combine protection, support and prevention in one premium. Its Perks program bundles flea and tick treatments and VetChat telehealth into every policy, alongside myPetPass and its 30% prescription discount. Four tiers — including a Bronze plan for indoor cats — are issued by PetSure, with a 10% discount on each additional pet.
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