True Colours

True Colours is an Australian owned and operated pet food brand produced by Hamilton Pet Care, a family business based in regional New South Wales. The brand offers a range of dry dog food recipes specifically developed for puppies and adult dogs, featuring locally sourced proteins such as lamb, chicken, and fish. Each formula is developed in collaboration with veterinarians and pet nutritionists to provide a holistic diet free from artificial colours, flavours, and GMOs. Key inclusions in their recipes include emu oil for skin and coat health, along with glucosamine and chondroitin to support long term joint mobility.

The company maintains full control over its small batch production process to ensure ingredient freshness and high standards of food safety. Their products are primarily distributed through independent pet retailers and online specialty stores across Australia, focusing on providing premium nutrition at a competitive price point.