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Billie's Bowl
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Adult Dry Food with Aussie Beef

Overview

Billie's Bowl Adult Beef is a straightforward, no-fuss dry dog food formulated for adult dogs of all breeds. Real Aussie beef and chicken feature as the first two ingredients, supported by wholegrains, lupins, and natural prebiotic fibre for digestive health. The recipe skips artificial colours and flavours entirely, keeping the ingredient list honest and accessible.

Essential fatty acids support skin and coat condition, natural antioxidants contribute to immune health, and the protein-forward formula is designed to maintain lean muscle. A solid everyday option for owners who want reliable, locally sourced nutrition without premium-tier complexity or price.

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Nutritional Analysis

A nutritional analysis shows how a dog food is made up of its main nutrients, such as protein, fat, fibre and other components. This helps you understand where the food’s nutrition and energy come from, and how the formula is balanced.

Protein
24
%
0%
Fats
12
%
0%
Fibre
4.5
%
0%
Energy
330
0
 kcal/100g

Ingredients

Meat & Meat By-Products (Beef, Chicken, Lamb &/or Pork), Lupins, Wholegrain Barley, Wholegrain Wheat, Cereal By-Products, Tallow, Essential Vitamins & Minerals, Beet Pulp, Natural Antioxidants.

Meat

Meat

Animal Flesh, Muscle Tissue, Animal Protein, Skeletal Muscle

Summary

Meat refers to the edible muscle tissue derived from animals, commonly sourced from species such as chicken, beef, or lamb. It serves as a high-quality source of protein, essential amino acids, and vital nutrients like iron and B vitamins, supporting muscle maintenance and overall health. In pet food, meat is used in its natural form, ensuring optimal nutrient availability and palatability for pets.

Manufacturer Benefits

Meat is included as a primary protein source to support essential amino acid requirements and overall nutritional value in pet food. Its presence also enhances palatability, making the product more appealing to pets.

Meat By-Products

Meat By-Products

Animal By-Products, Animal Derivatives, Animal Offal, Animal Spp. By-Products

Summary

Meat by-products are animal-derived ingredients obtained from the non-rendered, clean parts of slaughtered animals, excluding meat, such as organs and tissues. They provide essential proteins, vitamins, and minerals, supporting overall pet health. Meat by-products are used in their natural, edible form, ensuring nutrient density and palatability. Their inclusion helps optimise nutrient profiles and reduce food waste in premium pet foods.

Manufacturer Benefits

Meat by-products are included as a cost-effective protein source, utilising parts of the animal not typically consumed by humans to maximise resource efficiency. They contribute essential nutrients while helping manufacturers maintain competitive pricing.

Lupin

Lupin

Lupinus Spp., Lupine, E410, Sweet Lupin

Summary

Lupin is a legume derived from the seeds of the Lupinus plant, commonly grown in Australia. It serves as a high-protein, high-fibre ingredient, supporting muscle maintenance and digestive health in pets. In pet food, lupin is used in its natural, whole seed form, providing a plant-based source of essential amino acids, vitamins, and minerals to optimise overall nutrition.

Manufacturer Benefits

Lupin is included as a cost-effective, high-protein legume that can partially replace animal proteins while contributing dietary fibre and essential amino acids. Its use also supports label-friendly marketing by appealing to consumers seeking alternative, plant-based ingredients.

Wholegrain Barley

Wholegrain Barley

Barley Grain, Hordeum Vulgare, Barley Kernel, Barley Cereal

Summary

Wholegrain barley is a cereal grain derived from the barley plant (Hordeum vulgare), classified as a plant-based ingredient. It is primarily included in pet food for its high dietary fibre content, which supports digestive health, and as a source of complex carbohydrates for sustained energy. Wholegrain barley is used in its natural, unrefined form, retaining its bran, germ, and endosperm for optimal nutritional value.

Manufacturer Benefits

Wholegrain barley is included as a cost-effective carbohydrate source that provides dietary fibre and energy. Its presence also supports marketing efforts by appealing to consumers seeking wholegrain ingredients in pet food formulations.

Wholegrain Wheat

Wholegrain Wheat

Whole Wheat, Wholemeal Wheat, Triticum Aestivum, Wheat Wholemeal

Summary

Wholegrain wheat is a cereal grain derived from the entire wheat kernel, including the bran, germ, and endosperm. Sourced from plants, it serves as a rich source of dietary fibre, complex carbohydrates, and essential nutrients, supporting digestive health and sustained energy release. In pet food, wholegrain wheat is used in its natural, unrefined form to maximise nutritional value and maintain ingredient integrity.

Manufacturer Benefits

Wholegrain wheat is included as a cost-effective carbohydrate source that provides bulk and energy to pet food formulations. Its use also appeals to consumers seeking recognisable, "whole" ingredients on product labelling.

Cereal By-Products

Cereal By-Products

Cereal Byproducts, Cereal By-Product, Cereal Byproduct, Cereal By-Products Meal

Summary

Cereal by-products are plant-derived ingredients obtained from the processing of grains such as wheat, rice, or barley. They are primarily included in pet food as a source of dietary fibre and energy, supporting digestive health and providing essential nutrients. These by-products are not used in their whole grain form but as milled fractions or bran, optimised for digestibility and nutritional value.

Manufacturer Benefits

Cereal by-products are included as a cost-effective carbohydrate source and bulk-adding agent, helping manufacturers optimise production costs while maintaining product texture. They may also contribute to the overall energy content of the pet food.

Tallow

Tallow

Rendered Animal Fat, Beef Fat, Suet, Bovine Fat

Summary

Tallow is a rendered fat derived primarily from beef or mutton, making it an animal-based ingredient. It serves as a concentrated source of energy and provides essential fatty acids that support skin and coat health in pets. Tallow is used in its processed form, having been purified from raw animal fat to ensure safety, palatability, and optimal nutrient availability in pet food formulations.

Manufacturer Benefits

Tallow is included as a cost-effective animal fat source to provide energy and enhance palatability in pet food formulations. Its use also contributes to desirable texture and mouthfeel, supporting product acceptance by pets.

Vitamins

Vitamins

Micronutrients, Essential Micronutrients, Vital Nutrients, Accessory Food Factors

Summary

Vitamins are organic compounds derived from both plant and animal sources, essential for numerous metabolic and physiological functions in pets. Their primary purpose is to support immune health, vision, bone development, and cellular processes. In pet food, vitamins are not used in their natural, raw forms but are instead incorporated as stabilised compounds or premixes to ensure safety, stability, and optimal bioavailability.

Manufacturer Benefits

Vitamins are included to ensure nutritional adequacy and meet regulatory requirements for complete and balanced pet food. They may also be added to compensate for nutrient losses during processing and storage.

Minerals

Minerals

Dietary Minerals, Inorganic Nutrients, Essential Minerals, Bulk Elements

Summary

Minerals are essential inorganic nutrients derived from the earth, not produced by animals or plants. They play a critical role in supporting various physiological functions, such as bone development, nerve transmission, and enzyme activity. In pet food, minerals are not used in their natural raw or metallic state; instead, they are incorporated as specific compounds (such as sulphates or chelates) to optimise safety and bioavailability.

Manufacturer Benefits

Minerals are included to meet essential nutritional requirements for pets, supporting overall health and proper bodily functions. They are often added in precise amounts to ensure the product complies with regulatory standards and nutrient profiles.

Beet Pulp

Beet Pulp

Dried Sugar Beet Pulp, Sugar Beet Fibre, Beta Vulgaris Pulp, Sugar Beet Residue

Summary

Beet pulp is a fibrous by-product derived from sugar beet plants after sugar extraction. It serves as a valuable source of moderately fermentable fibre, supporting digestive health and stool quality in pets. Beet pulp is incorporated in its dried, processed form rather than as raw beet, ensuring optimal digestibility and nutrient availability for companion animals.

Manufacturer Benefits

Beet pulp is included as a cost-effective source of dietary fibre to promote digestive health and stool quality in pets. It also serves as a bulk-adding agent, helping to optimise product texture and satiety.

Natural Antioxidant

Natural Antioxidant

Tocopherol, Mixed Tocopherols, E306, Rosemary Extract

Summary

Natural antioxidant refers to a substance, typically derived from plant sources, that helps protect pet food from oxidative damage and spoilage. Its primary function is to preserve freshness and extend shelf life by inhibiting the oxidation of fats and oils. In pet food, natural antioxidants are used in their natural form, ensuring safety and effective absorption without the need for chemical modification.

Manufacturer Benefits

Natural antioxidants are included to help preserve the freshness and stability of pet food by slowing the oxidation of fats and oils, thereby extending shelf life. They also serve as a label-friendly alternative to synthetic preservatives, appealing to consumers seeking more natural ingredients.

Ingredients Splitting


Score Card

Every product is assessed using the Dog Directory Integrity Framework, giving dog owners a clear and trustworthy way to compare products. This ensures each review reflects overall quality and formulation integrity, not just marketing claims.

  • /40
  • /30
  • /15
  • /10
  • /5
  • Overall Score
    Score Info

    As a pet owner, you naturally want the best for your dog. From regular vet visits to nutritious meals, ensuring your furry friend is healthy and happy is always top of mind. But beyond food and exercise, supplements are becoming an increasingly popular way to support your dog’s overall well-being. In this comprehensive guide, we’ll dive into the world of dog supplements, explaining what they are, why they matter, and how to choose the right ones for your pup.

    0
    /100

/100

ABOUT


Parent Company
Petstock Group
-
Manufactured
Australia
-
Policy Coverage
Australia
-
Category
Food
-
Life Stage
Adult
-
Breed Size
All Breeds
-
Feeding Type
Complete Meal
-
Processing Level
High
-

PRODUCT TAGS


Dairy Free
Soy Free

TABLE OF CONTENTS



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Price Comparision

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About the Brand

Billie's Bowl

Choose Billie's Bowl—Australian-made dog food with real Aussie protein, available through PETstock with convenient delivery options.


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