Anxiety Aid Supplement

Retinol, Retinyl Palmitate, Retinyl Acetate, E160a

Vitamin A is an essential fat-soluble nutrient derived from animal sources (as retinyl esters) or plant sources (as carotenoids). It supports vision, immune function, and skin health in pets. In pet food, Vitamin A is not used in its raw or natural state but is provided as stabilised compounds (such as retinyl acetate or retinyl palmitate) to ensure safety, stability, and optimal absorption.

Vitamin A is included as an essential nutrient to support vision, immune function, and overall health in pets, ensuring the product meets established nutritional standards. Its addition also allows manufacturers to optimise the nutritional profile and comply with regulatory labelling requirements.

Tocopherol, Alpha-Tocopherol, E307, D-Alpha-Tocopherol

Vitamin E is a fat-soluble vitamin derived from plant sources such as vegetable oils, nuts, and seeds. It functions primarily as an antioxidant, helping to protect cell membranes from oxidative damage and supporting immune health. In pet food, Vitamin E is not used in its natural raw form but is typically utilised as a stabilised compound, such as tocopherol acetate, to optimise safety and absorption.

Vitamin E is included as a natural antioxidant to help preserve the freshness and stability of fats and oils in the product, thereby extending shelf life. It also serves as a label-friendly nutrient that appeals to consumers seeking added health benefits for their pets.

Vitamin B1 Mononitrate, Nitrate Salt of Thiamine, E101a, Thiamin Mononitrate

Thiamine mononitrate is a synthetic, water-soluble form of vitamin B1, derived from chemical synthesis rather than natural sources. It is added to pet food to support energy metabolism and proper nervous system function. Thiamine is not used in its natural state; instead, the mononitrate compound is utilised for stability, safety, and optimal absorption in formulated diets.

Thiamine mononitrate is included as a stable, cost-effective source of vitamin B1 to meet nutritional requirements and ensure product labelling compliance. Its synthetic form maintains potency during processing and storage, supporting both product stability and regulatory standards.

Vitamin B2, E101, Lactoflavin, 7,8-Dimethyl-10-Ribityl Isoalloxazine

Riboflavin, also known as vitamin B2, is a water-soluble vitamin of synthetic origin commonly added to pet foods. It plays a crucial role in energy metabolism and supports healthy skin, eyes, and nervous system function. Riboflavin is not used in its natural form but is typically utilised as a synthesised compound to ensure stability, safety, and optimal absorption in pet diets.

Riboflavin is included as an essential vitamin to meet nutritional requirements and ensure regulatory compliance for complete and balanced pet food labelling. Its addition helps optimise the product’s nutrient profile without significantly impacting cost or palatability.

Nicotinic Acid, Vitamin B3, Pyridine-3-Carboxylic Acid, E375

Niacin, also known as vitamin B3, is a water-soluble vitamin of synthetic or natural origin, commonly derived from plant or animal sources. It plays a crucial role in energy metabolism and supports healthy skin, nerves, and digestion in pets. Niacin is not used in its raw form but is typically included as a safe, bioavailable compound such as niacinamide or nicotinic acid.

Niacin is included as an essential B vitamin to meet nutritional requirements and support metabolic health in pets. Its addition ensures compliance with regulatory standards for complete and balanced pet food labelling.

Vitamin B6, 3-Hydroxy-4,5-Bis(Hydroxymethyl)-2-Methylpyridine, E101a, Pyridoxol

Pyridoxine, commonly known as vitamin B6, is a water-soluble vitamin of synthetic origin used in pet foods. It plays a crucial role in protein metabolism, red blood cell formation, and nervous system function. Pyridoxine is not used in its natural plant-derived form but is instead utilised as pyridoxine hydrochloride, a stable compound that ensures safety, consistency, and optimal absorption in pet diets.

Pyridoxine is included as a vitamin B6 source to meet nutritional requirements and support metabolic functions in pets. Its addition ensures compliance with regulatory standards for complete and balanced pet food labelling.

Ascorbic Acid, L-Ascorbic Acid, E300, L-Threo-Hex-2-Enono-1,4-Lactone

Vitamin C, also known as ascorbic acid, is a water-soluble vitamin of plant origin commonly included in pet food formulations. Its primary purpose is to support immune function and act as an antioxidant, helping to protect cells from oxidative damage. Vitamin C is not used in its natural fruit form but is instead utilised as a synthesised compound to ensure stability and consistent dosage.

Vitamin C is included as an antioxidant to help preserve the freshness and stability of the product by slowing oxidation. It may also be added for its perceived health benefits, supporting marketing claims related to immune support.

Magnesium Amino Acid Chelate, Magnesium Bisglycinate Chelate, Magnesium Glycinate Chelate, Magnesium Amino Chelate

Magnesium chelate is a mineral compound derived from magnesium, an essential dietary mineral, bound to amino acids to enhance absorption. It is not used in its natural metallic state; instead, it is utilised as a chelated form to optimise bioavailability and safety. Magnesium chelate supports nerve, muscle, and metabolic functions, contributing to overall health and wellbeing in pets.

Magnesium chelate is included as a bioavailable source of magnesium to support essential metabolic functions and overall pet health. Its chelated form enhances absorption efficiency, allowing for more effective nutrient delivery compared to inorganic magnesium sources.

L-Tryptophan, L-α-Aminoindole-3-Propionic Acid, 2-Amino-3-(Indol-3-yl)Propanoic Acid, EAA 10

Tryptophan is an essential amino acid derived from animal or plant protein sources. It plays a crucial role in pet nutrition by supporting protein synthesis and serving as a precursor for serotonin, which influences mood and behaviour. Tryptophan is not used in its isolated, natural form but is instead incorporated as a purified amino acid to optimise dietary balance and bioavailability in pet food formulations.

Tryptophan is included as an essential amino acid to support complete and balanced nutrition, meeting regulatory requirements for canine dietary adequacy. Its addition ensures the product can be marketed as providing all necessary amino acids for dogs’ health.

Zingiber Officinale, Zingiberis Rhizoma, Sheng Jiang, Gan Jiang

Ginger is a plant-derived ingredient sourced from the rhizome of Zingiber officinale. It is primarily included in pet food for its natural antioxidant and anti-inflammatory properties, supporting digestive health and overall wellbeing. Ginger is used in its natural, dried, or powdered form, ensuring pets benefit from its bioactive compounds without the need for chemical modification or synthetic processing.

Ginger is included as a label-friendly ingredient to appeal to health-conscious consumers and enhance the perceived nutritional value of the product. It may also be used for its natural flavouring properties to improve palatability.

Cannabis Sativa Seed Oil, Cannabis Sativa Oil, Hemp Seed Oil, Cannabis Seed Oil

Hemp oil is a plant-derived oil extracted from the seeds of the hemp plant (Cannabis sativa). It is primarily included in pet food for its rich content of essential fatty acids, particularly omega-3 and omega-6, which support skin and coat health. Hemp oil is used in its natural, cold-pressed form, ensuring optimal nutrient retention and bioavailability for pets.

Hemp oil is included as a source of essential fatty acids, supporting skin and coat health in pets. Its presence also serves as a label-friendly ingredient, appealing to health-conscious consumers seeking natural and functional additives.

Hemp Protein Powder, Cannabis Sativa Seed Powder, Cannabis Sativa Protein, Hemp Seed Protein

Hemp powder is a plant-derived ingredient made from finely ground hemp seeds. It is primarily included in pet food for its high-quality protein content, essential fatty acids, and dietary fibre, supporting muscle maintenance and overall wellbeing. Hemp powder is used in its natural, whole-food form, ensuring optimal nutrient availability and digestibility for pets without chemical alteration or refinement.

Hemp powder is included as a plant-based protein source to enhance the nutritional profile and appeal to consumers seeking alternative or novel ingredients. It also serves as a label-friendly addition, supporting marketing claims related to natural or holistic pet food formulations.

Fish Meal (Salmon), Salmonidae Meal, Salmo Spp. Meal, Salmon Fishmeal

Salmon meal is a concentrated protein ingredient derived from the clean, rendered flesh and skin of salmon, an animal source. It is primarily included in pet foods to provide high-quality protein and essential omega-3 fatty acids, supporting muscle maintenance and skin health. Salmon meal is not used in its whole form; instead, it is processed and dried to optimise nutrient density and digestibility.

Salmon meal is included as a concentrated protein and omega-3 fatty acid source, supporting nutritional value and marketing claims of high-quality animal protein. Its use also allows manufacturers to optimise protein content cost-effectively compared to whole fresh salmon.

Camellia Sinensis, Camellia Sinensis Leaf, Camellia Sinensis Extract, Camellia Sinensis Leaf Extract

Green tea is a plant-derived ingredient sourced from the leaves of Camellia sinensis. It is primarily included in pet food for its antioxidant properties, which help protect cells from oxidative damage and support overall health. Green tea is used in its natural, dried leaf form, ensuring the preservation of its beneficial polyphenols and catechins for optimal nutritional impact.

Green tea is included as a label-friendly ingredient to appeal to health-conscious consumers and enhance product marketing. It may also provide natural antioxidants, supporting product stability and shelf life.