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Back to ExploreBig Dog Pet Food
Nourish Nutrition Optimal Support
3kg

Overview

Big Dog Nourish Nutrition Optimal Support is a frozen raw dog food formulated to support kidney and liver health in adult dogs. The low-phosphorus, multi-protein recipe is kept lower in fat to reduce organ workload, with a medicinal mushroom blend and herbal complex providing anti-inflammatory and organ-protective support.


Nutritional Analysis

Protein
12.5
%
0%
Fat
10
%
0%
Fibre
1.5
%
0%
Ash
2
%
0%
Carbohydrates
2.5
%
0%
Moisture
73
%
0%
Energy
137
0
 kcal/100g

Ingredients

Chicken (Meat, Heart), Lamb (Tripe, Kidney), Ocean Fish (Barramundi, Perch, Snapper), Goat (Meat, Liver, Kidney, Trachea, Heart, Lung), Apple, Green Banana, Green-Lipped Mussels, Orange, Natural Betaine, Alfalfa, Green Beans, Sprouted Wheatgrass, Lettuce, Broccoli Sprouts, Blueberries, Strawberries, Beetroot, Eggs, Bovine Colostrum, Chlorella, Cold Pressed Flaxseed Oil, Turmeric, Spirulina, Psyllium, Kelp, Ginger, Goats Whey, Probiotics, Garlic, Apple Cider Vinegar, Mushrooms (Cordyceps, Chaga, Reishi, Lion's Mane), Herbs (Dandelion, Milk Thistle, Corn Silk, Celery Seed), Organic Fulvic Acid, Cinnamon, Black Pepper.

Ingredient images are illustrative only and may not represent the exact source or form used by manufacturers.
Fresh minced chicken meat shaped into a round ball, pale pink with a moist, slightly coarse texture on a plain background
Chicken Meat
Chicken Meat
Gallus Gallus Domesticus Meat, Poultry Meat, Broiler Meat, Fowl Meat
Summary
Chicken meat is a high-quality animal-derived ingredient sourced from the muscle tissue of chickens. It serves as a rich source of essential proteins and amino acids, supporting muscle development and overall health in pets. In pet food, chicken meat is used in its natural form, providing highly digestible nutrients and palatability, making it a favoured protein choice in premium formulations.
Why it's used?
Chicken meat is included as a high-quality, animal-based protein source to support muscle development and overall health in pets. Its presence also enhances palatability and serves as a label-friendly ingredient appealing to consumers seeking recognisable protein sources.
Fresh chicken heart with glossy red surface and creamy fat cap, whole and ideal for dog nutrition
Chicken Heart
Chicken Heart
Gallus Gallus Domesticus Heart, Poultry Heart, Chicken Offal Heart, Gallus Heart
Summary
Chicken heart is an animal-derived ingredient sourced from the heart muscle of chickens. It is primarily included in pet food for its rich protein content and as a natural source of essential vitamins and minerals, such as iron and B vitamins. Chicken heart is used in its natural, whole-food form, providing highly bioavailable nutrients to support overall health and vitality in pets.
Why it's used?
Chicken heart is included as a nutrient-dense organ meat to provide high-quality protein, essential amino acids, and micronutrients, supporting the nutritional profile of the product. Its inclusion also appeals to consumers seeking species-appropriate, whole-prey ingredients in pet food formulations.
Creamy white lamb tripe with honeycomb texture and layered appearance, fresh and natural for dog nutrition in Australia
Lamb Tripe
Lamb Tripe
Ovine Stomach, Sheep Stomach, Ovis Aries Stomach, Ovis Aries Tripe
Summary
Lamb tripe is the edible stomach lining of sheep, categorised as an animal-derived ingredient. It is a rich source of protein, essential fatty acids, and key micronutrients, supporting muscle maintenance and overall health in pets. Lamb tripe is included in its natural, whole-food form, providing both nutritional value and palatability to premium pet foods.
Why it's used?
Lamb tripe is included as a highly palatable protein source that can enhance the flavour and appeal of pet food, encouraging consumption. It also serves as a label-friendly ingredient that appeals to consumers seeking novel or natural animal-based components.
Fresh lamb kidney with a smooth, glossy reddish-brown surface and pale centre, ideal for dog nutrition
Lamb Kidney
Lamb Kidney
Ovine Kidney, Sheep Kidney, Renis Ovis, Ovis Aries Kidney
Summary
Lamb kidney is an animal-derived organ meat sourced from sheep. It is included in pet food primarily for its rich content of high-quality protein, essential vitamins such as B12, and minerals like iron and zinc, supporting overall health and vitality. Lamb kidney is used in its natural, whole-food form, providing a highly bioavailable source of nutrients for pets.
Why it's used?
Lamb kidney is included as a nutrient-dense organ meat to provide a natural source of protein, vitamins, and minerals, supporting a "whole prey" or biologically appropriate marketing position. Its inclusion can enhance the nutritional profile and appeal to consumers seeking premium, species-appropriate diets for their pets.
Finely minced barramundi with a pale creamy colour and moist, flaky texture, prepared for healthy dog food recipes
Barramundi
Barramundi
Asian Sea Bass, Giant Perch, Lates Calcarifer, Palmer Perch
Summary
Barramundi is a freshwater and saltwater fish native to Australia and Southeast Asia, classified as an animal-derived ingredient. It is primarily included in pet food for its high-quality protein and beneficial omega-3 fatty acids, supporting muscle maintenance and skin health. Barramundi is used in its natural, whole food form, ensuring optimal nutrient availability and palatability for pets.
Why it's used?
Barramundi is included as a premium animal protein source to enhance the nutritional profile and market appeal of the product. Its presence supports high-protein labelling claims and attracts consumers seeking novel or sustainable fish ingredients.
Chunky ball of pale, moist perch with a bumpy texture, perfect as a natural dog food ingredient
Perch
Perch
Perca Fluviatilis, European Perch, Common Perch, Perca Spp.
Summary
Perch is a freshwater fish species used as a source of animal protein in dog food. It is typically included as whole fish, fish meal, or fish oil derived from perch. Perch provides essential amino acids, omega-3 fatty acids, and important micronutrients that support muscle maintenance, skin and coat health, and overall wellbeing in dogs. When properly processed and included at appropriate levels, perch is considered safe and nutritious, with no specific risks identified for dogs.
Why it's used?
Perch is included in dog food formulations for the Australian market primarily as a novel protein source, offering an alternative for dogs with sensitivities to more common meats while also allowing manufacturers to differentiate their products. Its use may also be influenced by regional availability and cost considerations compared to other fish species.
Pale pink minced snapper formed into a moist, crumbly mound, ideal texture for nutritious dog food
Snapper
Snapper
Lutjanus Spp., Red Snapper, Northern Red Snapper, Lutjanidae
Summary
Snapper is a marine fish sourced from Australian waters and classified as an animal-derived ingredient. It is primarily included in pet food for its high-quality protein and essential omega-3 fatty acids, which support muscle maintenance and skin health. Snapper is used in its natural, whole food form, providing a palatable and nutrient-rich addition to premium pet diets.
Why it's used?
Snapper is included as a high-quality animal protein source to enhance the nutritional profile and market appeal of the product. Its presence supports premium positioning and may attract consumers seeking novel or species-specific proteins for their pets.
Freshly ground goat meat, pinkish-red with a coarse, chunky texture, ideal for healthy dog food diets
Goat Meat
Goat Meat
Caprine Meat, Chevon, Capra Hircus Meat, Capra Meat
Summary
Goat meat is a high-quality animal-derived protein sourced from goats. It is included in pet food primarily for its rich protein content, essential amino acids, and beneficial micronutrients such as iron and zinc. Goat meat is used in its natural, whole food form, providing a highly digestible and palatable protein source that supports muscle maintenance and overall health in pets.
Why it's used?
Goat meat is included as a novel animal protein source to appeal to consumers seeking alternative or hypoallergenic options for pets with sensitivities. It also serves as a premium ingredient to enhance product positioning and justify a higher price point.
Fresh goat liver, deep reddish-brown, smooth and glossy, shown whole on a plain background
Goat Liver
Goat Liver
Capra Hircus Liver, Caprine Liver, Capra Liver, Caprine Hepatic Tissue
Summary
Goat liver is an animal-derived organ meat sourced from goats. It is included in pet food primarily for its rich content of high-quality protein, essential amino acids, and vital micronutrients such as vitamin A, iron, and B vitamins. Goat liver is used in its natural, whole food form, providing a highly bioavailable source of nutrients to support overall pet health.
Why it's used?
Goat liver is included as a nutrient-dense organ meat to provide a natural source of protein, vitamins, and minerals, supporting the nutritional profile of the product. Its inclusion also enhances palatability, making the food more appealing to pets.
Fresh raw goat kidney with a smooth, glossy reddish-brown surface and pale centre, suitable for dog nutrition
Goat Kidney
Goat Kidney
Capra Hircus Kidney, Caprine Kidney, Ren Caprinum, Ren Capra Hircus
Summary
Goat kidney is an animal-derived organ meat sourced from goats. It is included in pet food primarily for its rich content of high-quality protein, essential vitamins such as B12, and minerals like iron and selenium, supporting overall health and vitality. Goat kidney is used in its natural, whole food form, providing a biologically appropriate source of nutrients for pets.
Why it's used?
Goat kidney is included as a novel animal protein source to diversify amino acid profiles and appeal to consumers seeking alternative or limited-ingredient diets. Its use can also enhance product marketing by highlighting unique or premium animal ingredients.
Raw goat trachea with a pale, ribbed tube and pinkish ends, meaty texture, ideal as a natural dog treat
Goat Trachea
Goat Trachea
Capra Hircus Trachea, Caprine Trachea, Caprine Windpipe, Capra Hircus Windpipe
Summary
Goat trachea is an animal-derived ingredient sourced from the windpipe of goats. It is primarily included in pet food for its natural content of glucosamine and chondroitin, which support joint health and mobility. Goat trachea is used in its natural, whole form, providing both nutritional benefits and a source of natural chewing enrichment for pets.
Why it's used?
Goat trachea is included as a novel protein source that provides natural glucosamine and chondroitin, supporting joint health claims for marketing differentiation. Its unique origin also appeals to consumers seeking alternative or hypoallergenic ingredients for their pets.
Raw goat heart with a glossy, deep red surface and trimmed pale fat, fresh and ideal for dog nutrition
Goat Heart
Goat Heart
Capra Hircus Heart, Caprine Heart, Capra Hircus Cardiac Muscle, Caprine Cardiac Muscle
Summary
Goat heart is an animal-derived organ meat sourced from goats. It is included in pet food primarily for its rich protein content and as a natural source of essential vitamins and minerals, such as iron, zinc, and B vitamins. Goat heart is used in its natural, whole food form, providing highly bioavailable nutrients to support muscle development and overall health in pets.
Why it's used?
Goat heart is included as a nutrient-dense organ meat, providing a natural source of protein, essential amino acids, and micronutrients to support canine health. Its use can also enhance product palatability and appeal to consumers seeking whole-prey or novel protein formulations.
Fresh goat lung, pinkish-red with a smooth, slightly marbled texture, displayed as a nutritious ingredient for dogs
Goat Lung
Goat Lung
Capra Hircus Lung, Caprine Lung, Pulmo Caprae, Capra Lung
Summary
Goat lung is an animal-derived ingredient sourced from the respiratory organ of goats. It is primarily included in pet food for its high protein content and as a source of essential amino acids, supporting muscle maintenance and overall health. Goat lung is used in its natural, whole-food form, providing a novel protein option that may benefit pets with common protein sensitivities.
Why it's used?
Goat lung is included as a novel animal protein source to diversify protein options and appeal to consumers seeking alternative or hypoallergenic ingredients. It also serves as a label-friendly ingredient that can enhance product differentiation in the premium pet food market.
Red and yellow apple with smooth, shiny skin and a small stem, displayed whole on a plain background
Apple
Apple
Malus Domestica, Pyrus Malus, Malus Pumila, E Malus
Summary
Apple is a fruit derived from the Malus domestica tree, classified as a plant-based ingredient. It is primarily included in pet food for its dietary fibre, natural antioxidants, and vitamins, supporting digestive health and immune function. Apple is used in its natural, whole form, ensuring pets benefit from its inherent nutrients without synthetic alteration or processing into extracts or concentrates.
Why it's used?
Apple is included as a label-friendly ingredient to appeal to consumers seeking recognisable, natural components in pet food. It may also provide a modest source of fibre and natural sweetness to enhance palatability.
Fresh green banana with smooth, bright green skin and firm texture, perfect for healthy dog recipes on Dog Directory
Green Banana
Green Banana
Unripe Banana, Musa Spp., Plantain (when referring to unripe dessert bananas in AU context), Raw Banana
Summary
Green banana refers to the unripe fruit of the banana plant, harvested before the starches have converted to sugars. In dog food manufacturing, it is typically included as dried green banana flour or chips. Green banana is a source of resistant starch and dietary fibre, which can support digestive health and promote beneficial gut bacteria in dogs. When used at appropriate levels, it is considered safe and may help regulate bowel function, with no known adverse effects.
Why it's used?
Green banana is included in dog food formulations primarily as a source of dietary fibre and prebiotics, supporting digestive health in dogs while also offering manufacturers a cost-effective, plant-based ingredient that can improve product texture and stability.
Whole green lipped mussel with creamy flesh and green-edged shell, close up as a dog health supplement ingredient
Green Lipped Mussel
Green Lipped Mussel
Perna Canaliculus, New Zealand Green Mussel, Greenshell Mussel, Kuku
Summary
Green lipped mussel is a marine animal ingredient sourced from the coastal waters of New Zealand. It is primarily included in pet food for its rich content of omega-3 fatty acids, glucosamine, and chondroitin, which support joint health and reduce inflammation. Green lipped mussel is used in its natural, whole form, ensuring optimal nutrient availability and bioactivity for pets.
Why it's used?
Green lipped mussel is included as a functional ingredient to provide natural sources of omega-3 fatty acids and joint-supporting nutrients, supporting product differentiation and marketing claims related to joint health. Its presence also appeals to consumers seeking premium or holistic pet food formulations.
Whole orange with bright orange skin, dimpled texture and green stem, fresh and ripe, ideal for dog health benefits
Orange
Orange
Citrus Sinensis, Sweet Orange, Navel Orange, Valencia Orange
Summary
Orange is a citrus fruit of plant origin, valued for its rich vitamin C content and natural antioxidants. In pet food, orange is primarily included to support immune health and provide dietary fibre. This ingredient is used in its natural form, typically as dried or powdered orange, ensuring pets benefit from its nutrients and bioactive compounds without synthetic alteration.
Why it's used?
Orange is included as a natural source of vitamins, particularly vitamin C, and antioxidants, which can be highlighted for marketing purposes to appeal to health-conscious consumers. It may also contribute to palatability and provide a label-friendly ingredient that enhances the perceived nutritional value of the product.
Fine white powder texture of betaine, a dog supplement ingredient, displayed close-up on a plain background
Betaine
Betaine
Trimethylglycine, Glycine Betaine, N,N,N-Trimethylglycine, E1001
Summary
Betaine is a naturally occurring compound derived from plants, most commonly sugar beet. It serves primarily as a methyl donor, supporting cellular function and aiding in liver health. In pet food, betaine is utilised in its purified, extracted form rather than as a whole food, ensuring optimal bioavailability and safety for companion animals. Its inclusion helps maintain hydration and supports metabolic processes.
Why it's used?
Betaine is included as a functional ingredient to support cellular hydration and methylation processes, which can contribute to overall pet health. It may also be used to enhance feed efficiency and improve product stability during processing.
Finely ground alfalfa powder in a circular mound, olive green with a soft, earthy texture, used in dog health supplements
Alfalfa
Alfalfa
Lucerne, Medicago Sativa, Lucerne Grass, Purple Medick
Summary
Alfalfa is a nutrient-rich plant ingredient derived from the Medicago sativa species, commonly used in premium pet foods. It serves as a natural source of dietary fibre, vitamins, and minerals, supporting digestive health and overall wellbeing. Alfalfa is included in its natural, dried form, ensuring pets benefit from its full spectrum of nutrients without synthetic alteration.
Why it's used?
Alfalfa is included as a cost-effective source of plant protein, fibre, and micronutrients, contributing to the nutritional profile of the product. It also serves as a label-friendly ingredient that appeals to consumers seeking natural or wholesome additions in pet food.
Fresh green beans with smooth, vibrant green skin and crisp texture arranged on a plain, light background
Green Beans
Green Beans
Phaseolus Vulgaris, String Beans, Snap Beans, Haricot Vert
Summary
Green beans are the immature pods of the common bean plant (Phaseolus vulgaris), originating from a plant source. They are included in pet food primarily for their dietary fibre content, which supports digestive health, and as a source of vitamins and minerals. Green beans are used in their natural, whole form, providing a minimally processed, nutrient-rich ingredient for balanced pet nutrition.
Why it's used?
Green beans are included as a label-friendly vegetable ingredient to appeal to pet owners seeking recognisable, whole-food components. They also provide a cost-effective source of fibre and bulk, supporting digestive health and satiety in pet food formulations.
Fine green wheatgrass powder with a soft, textured surface, commonly used as a healthy dog supplement
Wheatgrass
Wheatgrass
Triticum Aestivum, Wheat Grass Juice, Young Wheat Plant, Green Wheat Shoots
Summary
Wheatgrass is the young, green shoots of the common wheat plant (Triticum aestivum), classified as a plant-based ingredient. It is primarily included in pet food for its rich supply of vitamins, minerals, and antioxidants, supporting overall health and immune function. Wheatgrass is used in its natural form, typically dried and powdered, to optimise nutrient retention and digestibility for pets.
Why it's used?
Wheatgrass is included as a label-friendly ingredient to appeal to health-conscious consumers, enhancing the perceived nutritional value of the product. It may also provide trace vitamins and antioxidants, though its functional impact on pet nutrition is minimal at typical inclusion rates.
Fresh green lettuce with crisp, layered leaves and a firm stem, perfect for healthy dog-friendly salads and snacks
Lettuce
Lettuce
Lactuca Sativa, Garden Lettuce, Head Lettuce, Cos Lettuce
Summary
Lettuce is a leafy green vegetable of plant origin, commonly included in pet foods for its fibre content and low-calorie profile. It primarily supports digestive health and hydration due to its high water content. In pet food formulations, lettuce is used in its natural, whole form, providing a source of vitamins and minerals while contributing to overall dietary variety.
Why it's used?
Lettuce is included as a label-friendly ingredient to appeal to consumers seeking recognisable vegetables in pet food formulations. It provides minimal nutritional value to dogs but can serve as a low-cost bulk-adding agent.
Fresh green broccoli sprouts with slender stems and tiny leaves, loosely clustered on a white background
Broccoli Sprouts
Broccoli Sprouts
Brassica Oleracea Sprouts, Brassica Oleracea Seedlings, Brassica Oleracea Germinants, Brassica Oleracea Juvenile Shoots
Summary
Broccoli sprouts are the young seedlings of the broccoli plant, typically harvested within a few days of germination. In dog food manufacturing, they are included in their whole form, either fresh or dried. Broccoli sprouts are a source of dietary fibre, vitamins, and bioactive compounds such as sulforaphane. When used at appropriate levels, they may support antioxidant activity and digestive health in dogs. There are no known risks associated with their inclusion in dog food at typical usage rates.
Why it's used?
Broccoli sprouts are included in dog food formulations primarily for their potential antioxidant properties, offering a functional benefit to the dog while also allowing manufacturers to market the product as containing superfoods. Their use is generally not driven by cost efficiency or as a filler, but rather to enhance perceived nutritional value.
Fresh blueberries with smooth, deep blue skin and a light frosted coating, clustered together on a white background
Blueberry
Blueberry
Vaccinium Corymbosum, Vaccinium Angustifolium, Bilberry, E163
Summary
Blueberry is a small, nutrient-rich fruit of plant origin, commonly sourced from the Vaccinium genus. It is included in pet food primarily for its antioxidant properties, supporting immune health and cellular protection. Blueberry is used in its natural, whole form, ensuring pets benefit from its full spectrum of vitamins, fibre, and phytonutrients as found in fresh fruit.
Why it's used?
Blueberry is included as a label-friendly ingredient to appeal to health-conscious consumers, leveraging its reputation as a source of antioxidants. Its presence supports marketing claims of added nutritional benefits, though it is typically used in small quantities with minimal impact on the overall nutritional profile for pets.
Fresh strawberry with bright red skin, yellow seeds and green leafy top, showing juicy, vibrant texture
Strawberry
Strawberry
Fragaria × Ananassa, Garden Strawberry, Fragaria Ananassa, Fragaria Spp.
Summary
Strawberry is a plant-derived fruit known for its vibrant red colour and natural sweetness. In pet food, strawberry is primarily included as a source of dietary fibre, antioxidants, and vitamin C, supporting immune health and overall wellbeing. Strawberry is used in its natural, whole form, ensuring pets benefit from its full nutritional profile without synthetic alteration.
Why it's used?
Strawberry is included as a label-friendly ingredient to appeal to consumers seeking natural and recognisable components in pet food. It may also provide a minor source of antioxidants and vitamins, supporting marketing claims of added nutritional benefits.
Whole fresh beetroot with deep red-purple skin, round shape and earthy, textured surface on a plain background
Beetroot
Beetroot
Beta Vulgaris, Table Beet, Garden Beet, Red Beet
Summary
Beetroot is a root vegetable derived from the plant Beta vulgaris, commonly cultivated for its deep red, nutrient-rich taproot. It is included in pet food primarily for its dietary fibre content and natural antioxidants, supporting digestive health and immune function. Beetroot is used in its natural, whole form, ensuring pets benefit from its full spectrum of phytonutrients and micronutrients.
Why it's used?
Beetroot is included as a natural colourant to enhance the visual appeal of the product for pet owners and as a label-friendly ingredient that supports marketing claims of natural or wholesome content. It may also provide a cost-effective source of fibre and micronutrients.
Whole brown egg with smooth shell and natural texture, oval-shaped, a nutritious egg ingredient for dogs
Egg
Egg
Hen Egg, Chicken Egg, Gallus Gallus Domesticus Egg, Avian Egg
Summary
Egg is an animal-derived ingredient sourced from poultry, commonly used in pet food for its high-quality protein and essential amino acids. It provides vital nutrients that support muscle development and overall health. In pet food, egg is typically included in its natural, whole form—either as dried or fresh egg—ensuring optimal digestibility and nutrient availability for pets.
Why it's used?
Egg is included as a high-quality, bioavailable protein source to support muscle development and overall nutrition. It also enhances the product’s nutritional profile, appealing to consumers seeking premium or natural pet food options.
Fine, pale beige powder texture of bovine colostrum, a popular dog supplement for health and wellbeing
Bovine Colostrum
Bovine Colostrum
Cow Colostrum, Bovine Pre-Milk, Bos Taurus Colostrum, Bos Taurus Pre-Milk
Summary
Bovine colostrum is the nutrient-rich first milk produced by cows after giving birth. Sourced from animals, it is valued for its high concentrations of immunoglobulins, growth factors, and bioactive proteins, which support immune health and development in pets. Bovine colostrum is incorporated in its natural, whole-food form, ensuring optimal bioavailability and functional benefits for companion animals.
Why it's used?
Bovine colostrum is included as a functional ingredient to support immune health and digestive function, leveraging its bioactive compounds. Its presence also serves as a premium, label-friendly addition that appeals to health-conscious consumers seeking advanced nutrition for their pets.
Fine green chlorella powder with a soft, textured surface, commonly used as a natural dog supplement
Chlorella
Chlorella
Chlorella Vulgaris, Chlorella Pyrenoidosa, Chlorella Spp., E140
Summary
Chlorella is a type of freshwater green algae of plant origin, valued for its rich nutrient profile, including protein, vitamins, and chlorophyll. It is primarily included in pet food for its antioxidant properties and to support immune health. Chlorella is used in its natural, whole-cell form, ensuring pets benefit from its complete nutritional spectrum as found in nature.
Why it's used?
Chlorella is included as a nutrient-dense algae to enhance the micronutrient profile and provide a natural source of vitamins, minerals, and antioxidants. Its presence also serves a marketing function, appealing to consumers seeking superfood ingredients in pet food formulations.
Golden yellow linseed oil in a glossy, viscous puddle on a white background, highlighting its smooth texture
Linseed Oil
Linseed Oil
Flaxseed Oil, Oleum Lini, E401, Linum Usitatissimum Oil
Summary
Linseed oil, derived from the seeds of the flax plant (Linum usitatissimum), is a plant-based ingredient valued for its high content of omega-3 fatty acids, particularly alpha-linolenic acid (ALA), which supports skin and coat health in pets. In pet food, linseed oil is utilised in its natural, cold-pressed form to optimise nutrient retention and bioavailability.
Why it's used?
Linseed oil is included as a source of omega-3 fatty acids to support skin and coat health, providing a plant-based alternative to fish oils. Its presence also allows manufacturers to market the product as containing beneficial oils for overall wellbeing.
Bright yellow turmeric powder with a fine, slightly grainy texture, commonly used as a natural dog supplement
Turmeric
Turmeric
Curcuma Longa, Indian Saffron, Jiang Huang, E100
Summary
Turmeric is a vibrant yellow spice derived from the root of the Curcuma longa plant, making it a plant-based ingredient. It is primarily included in pet food for its natural antioxidant and anti-inflammatory properties, supporting overall health and wellbeing. Turmeric is used in its natural powdered form, ensuring pets benefit from its active compound, curcumin, in a safe and bioavailable manner.
Why it's used?
Turmeric is included as a label-friendly ingredient to appeal to health-conscious consumers due to its association with natural antioxidants and anti-inflammatory properties. Its presence may also support marketing claims related to holistic or functional pet foods, despite being used in small quantities with minimal direct nutritional impact for pets.
Dark green spirulina powder with a fine, textured surface, commonly used as a natural dog supplement
Spirulina
Spirulina
Arthrospira Platensis, Arthrospira Maxima, Blue-Green Algae, E161b
Summary
Spirulina is a blue-green algae derived from freshwater sources and is classified as a plant-based ingredient. It is primarily included in pet food for its rich protein content and as a source of essential vitamins, minerals, and antioxidants, supporting immune health and vitality. Spirulina is used in its natural, dried whole-food form, ensuring optimal nutrient availability and digestibility for pets.
Why it's used?
Spirulina is included as a label-friendly ingredient to appeal to health-conscious consumers, leveraging its reputation as a nutrient-rich superfood. It may also provide trace micronutrients and natural colour, supporting marketing claims of added nutritional value.
Fine, pale beige psyllium powder with a soft, slightly textured surface, used as a dog health supplement
Psyllium
Psyllium
Ispaghula, Ispaghula Husk, Plantago Ovata, Blond Psyllium
Summary
Psyllium is a plant-derived ingredient sourced from the husks of Plantago ovata seeds. It is primarily included in pet food for its high soluble fibre content, which supports digestive health and helps regulate bowel movements. Psyllium is used in its natural husk form, allowing pets to benefit from its gentle bulking and water-absorbing properties to optimise gastrointestinal function.
Why it's used?
Psyllium is included as a functional fibre source to support digestive health and promote regular bowel movements in pets. It also serves as a bulk-adding agent, helping to optimise stool quality and moisture content.
Fine green-brown kelp powder with a soft, grainy texture, commonly used as a natural dog supplement
Kelp
Kelp
Laminaria Spp., Macrocystis Pyrifera, Ascophyllum Nodosum, Brown Seaweed
Summary
Kelp is a type of large, edible seaweed sourced from marine environments and classified as a plant-based ingredient. It is primarily included in pet food for its rich supply of natural iodine, which supports healthy thyroid function. Kelp is used in its dried, ground natural form, allowing pets to benefit from its trace minerals, vitamins, and antioxidants in a bioavailable manner.
Why it's used?
Kelp is included as a label-friendly ingredient to appeal to health-conscious consumers and enhance product marketing, as it is associated with natural sources of vitamins and minerals. It may also serve as a trace mineral supplement to support nutritional completeness in pet food formulations.
Fine, light brown ginger powder with a slightly grainy texture, used as a natural dog health supplement
Ginger
Ginger
Zingiber Officinale, Zingiberis Rhizoma, Sheng Jiang, Gan Jiang
Summary
Ginger is a plant-derived ingredient sourced from the rhizome of Zingiber officinale. It is primarily included in pet food for its natural antioxidant and anti-inflammatory properties, supporting digestive health and overall wellbeing. Ginger is used in its natural, dried, or powdered form, ensuring pets benefit from its bioactive compounds without the need for chemical modification or synthetic processing.
Why it's used?
Ginger is included as a label-friendly ingredient to appeal to health-conscious consumers and enhance the perceived nutritional value of the product. It may also be used for its natural flavouring properties to improve palatability.
Fine off-white goat whey powder with a smooth, slightly grainy texture, suitable for dog health supplements
Goat Whey
Goat Whey
Caprae Whey, Capra Whey, Capra Aegagrus Hircus Whey, Caprae Lac Whey
Summary
Goat whey is a liquid by-product derived from the cheese-making process using goat’s milk, making it an animal-origin ingredient. It is primarily included in pet food for its high-quality protein content and bioavailable nutrients, supporting muscle maintenance and overall health. Goat whey is used in its natural, liquid or dried form, ensuring optimal digestibility and nutrient retention for pets.
Why it's used?
Goat whey is included as a highly digestible protein source that can enhance the amino acid profile of the product. It may also serve as a label-friendly ingredient appealing to consumers seeking novel or alternative animal proteins.
Fine off-white probiotics powder with a smooth, slightly grainy texture, commonly used in dog health supplements
Probiotics
Probiotics
Live Microorganisms, Beneficial Bacteria, Lactic Acid Bacteria, Bifidobacterium Spp.
Summary
Probiotics are live microorganisms, typically derived from beneficial bacterial strains, that are added to pet food to support digestive health and maintain a balanced gut microbiome. Their primary function is to promote healthy digestion and enhance immune function. Probiotics are not used in their natural, raw state but are carefully cultured and stabilised to ensure viability and efficacy when incorporated into pet food formulations.
Why it's used?
Probiotics are included to support digestive health and promote a balanced gut microbiome in pets, which can be a key marketing point for health-conscious consumers. Their addition also allows manufacturers to differentiate products in a competitive market by highlighting functional health benefits.
Fine, pale yellow garlic powder with a slightly grainy texture, commonly used as a seasoning for dog food
Garlic
Garlic
Allium Sativum, Allium Sativum Bulb, Eaten Garlic, Ajo
Summary
Garlic is a plant-derived ingredient sourced from the bulb of Allium sativum. It is included in pet food primarily for its natural antioxidant properties and potential to support immune health. In pet food formulations, garlic is used in its natural, dried, or powdered form rather than as a raw bulb, ensuring safe inclusion levels and optimal nutrient availability.
Why it's used?
Garlic is included in pet food formulations primarily as a label-friendly ingredient, appealing to consumers due to its perceived health benefits and natural origin. Its functional contribution to the animal is minimal at the low inclusion rates used, serving more as a marketing tool than a nutritional or palatability enhancer.
Golden brown apple cider vinegar liquid with a glossy, smooth surface splashed in a round shape on a white background
Apple Cider Vinegar
Apple Cider Vinegar
Cider Vinegar, Malus Domestica Vinegar, Acetic Acid Solution (Malus Domestica), Fermented Apple Vinegar
Summary
Apple cider vinegar is a liquid derived from the fermentation of apple juice, making it a plant-based ingredient. It is primarily included in pet food for its potential to support digestive health and act as a natural preservative. Apple cider vinegar is used in its natural liquid form, not as a concentrated extract or synthetic compound, ensuring safety and palatability for pets.
Why it's used?
Apple cider vinegar is included as a label-friendly ingredient to appeal to health-conscious consumers and enhance product marketability. It may also serve a minor functional role in supporting palatability and mild preservation.
Fine orange-yellow cordyceps powder with a soft, crumbly texture, used as a natural dog supplement
Cordyceps
Cordyceps
Ophiocordyceps Sinensis, Caterpillar Fungus, Dong Chong Xia Cao, Tochukaso
Summary
Cordyceps is a type of functional mushroom originating from fungi, traditionally found in high-altitude regions. It is included in pet food for its potential to support immune function and overall vitality. Cordyceps is used in its natural, dried, and powdered form, rather than as a raw fungus, to optimise safety, digestibility, and nutrient availability for pets.
Why it's used?
Cordyceps is included as a functional ingredient to position the product as premium and to appeal to health-conscious consumers, leveraging its reputation for potential immune and vitality benefits. Its presence serves primarily as a marketing differentiator, as the actual impact on pet health at typical inclusion rates is not well established.
Fine brown chaga mushroom powder with a soft, earthy texture, suitable for natural dog health supplements
Chaga Mushroom
Chaga Mushroom
Inonotus Obliquus, Cinder Conk, Birch Conk, Clinker Polypore
Summary
Chaga mushroom is a type of fungus, scientifically known as Inonotus obliquus, that grows primarily on birch trees. In dog food manufacturing, it is typically included as a dried powder or extract rather than in its raw form. Chaga mushroom is valued for its content of polysaccharides, antioxidants, and beta-glucans, which may support immune function in dogs. When used at appropriate levels, it is generally considered safe, though excessive amounts could potentially cause digestive upset.
Why it's used?
Chaga mushroom is included in some Australian dog food formulations primarily for its perceived functional or health benefits, appealing to consumer demand for novel and premium ingredients, though robust evidence for its efficacy in dogs is limited and its inclusion may serve more as a marketing differentiator than a nutritional necessity.
Fine brown Reishi Mushroom powder with a soft, earthy texture displayed in a close-up circular view
Reishi Mushroom
Reishi Mushroom
Ganoderma Lucidum, Lingzhi, Mannentake, Yeongji
Summary
Reishi mushroom is a type of medicinal fungus originating from the Ganoderma lucidum species, valued for its bioactive compounds. Sourced from plant origins, it is primarily included in pet food for its potential immune-modulating and antioxidant properties. Reishi mushroom is used in its natural, dried, and powdered form, ensuring the preservation of its beneficial constituents for optimal pet health support.
Why it's used?
Reishi mushroom is included as a functional ingredient to support marketing claims related to immune health and overall wellness, appealing to health-conscious pet owners. Its addition allows manufacturers to differentiate their product and enhance label appeal, despite limited direct nutritional benefit for dogs.
Fine, light brown Lions Mane Mushroom powder with a soft, even texture, suitable for Australian dog health supplements
Lions Mane Mushroom
Lions Mane Mushroom
Hericium Erinaceus, Yamabushitake, Monkey Head Mushroom, Houtou
Summary
Lion’s Mane Mushroom is a functional fungus sourced from the Hericium erinaceus species, valued for its unique bioactive compounds. Originating from the plant kingdom, it is included in pet food for its potential cognitive and immune-supporting properties. Lion’s Mane Mushroom is used in its natural, whole form, ensuring pets benefit from its full spectrum of naturally occurring nutrients and antioxidants.
Why it's used?
Lion’s Mane Mushroom is included as a label-friendly ingredient to appeal to health-conscious consumers seeking functional or superfood additives in pet food. It may also be used for its perceived health benefits, supporting marketing claims without significantly impacting formulation cost or palatability.
Fine, light brown dandelion powder with a soft, sandy texture, commonly used as a natural dog supplement
Dandelion
Dandelion
Taraxacum Officinale, Taraxaci Herba, Taraxaci Radix, Lion's Tooth
Summary
Dandelion is a plant-derived ingredient sourced from the leaves and roots of the Taraxacum officinale plant. It is primarily included in pet food for its natural prebiotic fibre content, which supports digestive health and beneficial gut bacteria. Dandelion is used in its natural, whole form, ensuring pets receive its full spectrum of nutrients and bioactive compounds.
Why it's used?
Dandelion is included as a label-friendly ingredient to appeal to health-conscious consumers, as it is associated with natural and holistic pet nutrition. It may also serve as a source of fibre and micronutrients, though its functional impact on the pet food is typically minimal.
Fine, light brown milk thistle powder with a smooth, slightly grainy texture, commonly used in dog supplements
Milk Thistle
Milk Thistle
Silybum Marianum, Silymarin, Marian Thistle, Holy Thistle
Summary
Milk thistle is a flowering plant native to the Mediterranean, valued for its seeds which contain the active compound silymarin. Primarily included in pet food for its antioxidant and liver-supporting properties, milk thistle helps protect liver cells from toxins. In pet nutrition, it is used in its natural, whole seed extract form to optimise bioavailability and efficacy.
Why it's used?
Milk thistle is included as a label-friendly ingredient to appeal to health-conscious consumers, as it is associated with liver support and antioxidant properties. Its presence may enhance product marketability, though its functional impact at typical inclusion rates in pet food is likely minimal.
Pale yellow corn silk strands in a loose bundle, featuring fine, silky fibres and a natural sheen
Corn Silk
Corn Silk
Zea Mays Stigma, Maize Silk, Stigma Maydis, Zea Mays L.
Summary
Corn silk is the long, thread-like styles found on the ears of the maize plant (Zea mays). In dog food manufacturing, it is typically included as a dried herbal ingredient rather than in its fresh form. Corn silk is sometimes used for its potential diuretic properties and as a source of certain phytochemicals. When included at appropriate levels, it is generally considered safe, but excessive amounts may cause gastrointestinal upset or interact with certain medications.
Why it's used?
Corn silk is included in some dog food formulations primarily as a low-cost filler or fibre source, offering processing and cost efficiency for manufacturers rather than providing significant nutritional benefit to dogs.
Pile of light brown, oval celery seed with ridged texture, commonly used in dog health supplements
Celery Seed
Celery Seed
Apium Graveolens Seed, Apium Graveolens Spp. Seed, Celery Fruit, Apium Seed
Summary
Celery seed is a plant-derived ingredient sourced from the seeds of the celery plant (Apium graveolens). It is primarily included in pet food for its natural antioxidant properties and potential to support urinary tract health. Celery seed is used in its natural, whole form, ensuring the retention of its beneficial phytonutrients and essential oils for optimal nutritional value.
Why it's used?
Celery seed is included as a label-friendly ingredient to appeal to health-conscious consumers, as it is associated with natural and holistic formulations. It may also serve as a minor flavouring agent, enhancing palatability without significantly impacting the nutritional profile.
Dark brown fulvic acid powder with a fine, textured surface and subtle ridges in a circular close-up view
Fulvic Acid
Fulvic Acid
Humic Acid Fraction, Fulvate, Fulvates, Humic Substances
Summary
Fulvic acid is an organic compound derived from the decomposition of plant material, categorised as a naturally occurring substance. It is primarily included in pet food for its potential to enhance nutrient absorption and support gut health. Fulvic acid is not used in its raw, unrefined state; instead, it is utilised as a purified extract to ensure safety and bioavailability in animal diets.
Why it's used?
Fulvic acid is included as a functional additive to support nutrient absorption and gut health, aligning with consumer demand for holistic and wellness-focused pet foods. Its presence also serves as a marketing differentiator, appealing to pet owners seeking advanced or natural supplementation.
Fine brown cinnamon powder with a soft, textured surface, ideal as a dog-friendly spice in healthy recipes
Cinnamon
Cinnamon
Cinnamomum Verum, True Cinnamon, Ceylon Cinnamon, Cinnamomum Zeylanicum
Summary
Cinnamon is a spice derived from the inner bark of Cinnamomum trees, making it a plant-based ingredient. It is primarily included in pet food for its natural antioxidant properties, which help support overall health and wellbeing. Cinnamon is used in its natural, ground form rather than as an extract or synthetic compound, ensuring pets benefit from its inherent phytonutrients and aromatic qualities.
Why it's used?
Cinnamon is included as a label-friendly ingredient to appeal to pet owners seeking natural or holistic additives. It may also be used for its potential antioxidant properties, though its functional impact on pet health is minimal at typical inclusion rates.
Finely ground black pepper with a dark brown colour and slightly coarse texture, commonly used in dog food recipes
Black Pepper
Black Pepper
Piper Nigrum, Peppercorn, Piper Nigrum Fruit, Piper Nigrum Extract
Summary
Black pepper is a spice derived from the dried fruit of the Piper nigrum plant. Sourced from a botanical origin, it is primarily included in pet food to enhance flavour and may support nutrient absorption. Black pepper is used in its natural, ground form rather than as an extract or isolated compound, ensuring its functional properties are retained in the finished product.
Why it's used?
Black pepper is included primarily as a label-friendly ingredient to appeal to consumers seeking natural or recognisable components. It may also serve a minor functional role in enhancing palatability or supporting the perceived health benefits of the product.

About


Manufactured
Australia
Type
Frozen Raw
Life Stage
All Life Stages
Breed Size
All Breeds
Feeding Type
Complete Meal
Processing Level
Low

PRODUCT TAGS


Soy Free

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