Joint and Ligament Powder

D-Glucosamine Sulphate, Glucosamine Sulphate Potassium Chloride, Glucosamine Sulphate 2KCl, Glucosamine Sulphate Sodium Chloride

Glucosamine sulphate is a compound derived from shellfish or produced synthetically, classified as an amino sugar. It is primarily included in pet food to support joint health and maintain cartilage integrity, particularly in ageing or active animals. Glucosamine is not used in its natural raw form; instead, it is utilised as glucosamine sulphate, a stable and bioavailable salt, to optimise absorption and efficacy.

Glucosamine sulphate is included as a functional additive to support joint health, appealing to consumers seeking preventative or therapeutic benefits for their pets. Its presence also serves as a marketing differentiator, enhancing the product’s perceived value.

Chondroitin Sulfate, Chondroitin Polysulphate, Chonsurid, Haliotis Spp. Chondroitin Sulphate

Chondroitin sulphate is a compound derived from animal cartilage, commonly sourced from bovine or marine origins. It is primarily included in pet food to support joint health by aiding cartilage structure and function. Chondroitin is not used in its natural raw state; instead, it is utilised as a purified sulphated glycosaminoglycan to optimise safety, stability, and absorption in companion animals.

Chondroitin sulphate is included as a functional ingredient to support joint health, appealing to consumers seeking products with perceived mobility benefits for their pets. Its presence also serves a marketing purpose by enhancing the product’s value proposition in the premium and senior pet food segments.

Dimethyl Sulfone, MSM, DMSO2, Methyl Sulfone

Methylsulfonylmethane (MSM) is an organosulphur compound derived from both plant and animal sources. It is primarily included in pet food for its potential to support joint health and reduce inflammation. MSM is not used in its natural raw state; instead, it is utilised in a purified, synthetic form to ensure safety, consistency, and optimal bioavailability for pets.

Methylsulfonylmethane is included as a functional additive to support joint health and mobility claims, appealing to pet owners seeking wellness benefits for their pets. Its presence enables manufacturers to market the product as supporting musculoskeletal health, enhancing the product’s appeal in the premium segment.

E170, Elemental Calcium, Ca, Calcium Metal

Calcium is an essential mineral derived from natural sources such as limestone or marine shells. It plays a critical role in supporting healthy bone and teeth development, nerve transmission, and muscle function in pets. Calcium is not used in its raw or metallic state; instead, it is utilised in pet food as safe, bioavailable compounds like calcium carbonate or calcium phosphate to optimise absorption.

Calcium is included as an essential mineral to support bone development and maintenance in pets, ensuring nutritional adequacy according to regulatory standards. It may also serve as a functional additive to optimise product texture and stability.

Citrus Bioflavonoid Complex, Citrus Flavanone Glycoside, Eriodictyol-7-Rutinoside, Citrus Spp. Flavanone

Hesperidin is a bioflavonoid compound naturally found in citrus fruits, particularly in the peels. Sourced from plants, it is valued for its antioxidant properties, supporting vascular health and immune function in pets. In pet food, hesperidin is not used in its raw plant form but is typically incorporated as a purified extract to optimise stability, safety, and bioavailability.

Hesperidin is included as a functional ingredient for its antioxidant properties, supporting product marketing claims related to health and wellness. Its presence can enhance the perceived value of the product by appealing to consumers seeking natural bioactive compounds.

Kalium, E340, K, Atomic Number 19

Potassium is an essential mineral element sourced from the earth and is vital for maintaining fluid balance, nerve function, and muscle health in pets. In pet food, potassium is not used in its natural metallic state; instead, it is utilised as safe, bioavailable compounds such as potassium chloride or potassium sulphate to optimise absorption and support overall wellbeing.

Potassium is included as an essential mineral to support electrolyte balance and proper muscle and nerve function in pets. Its addition ensures nutritional adequacy and compliance with established pet food nutrient profiles.

Perna Canaliculus, New Zealand Green Mussel, Greenshell Mussel, Kuku

Green lipped mussel is a marine animal ingredient sourced from the coastal waters of New Zealand. It is primarily included in pet food for its rich content of omega-3 fatty acids, glucosamine, and chondroitin, which support joint health and reduce inflammation. Green lipped mussel is used in its natural, whole form, ensuring optimal nutrient availability and bioactivity for pets.

Green lipped mussel is included as a functional ingredient to provide natural sources of omega-3 fatty acids and joint-supporting nutrients, supporting product differentiation and marketing claims related to joint health. Its presence also appeals to consumers seeking premium or holistic pet food formulations.

Epsom Salt, Mg, Elemental Magnesium, Magnesium Metal

Magnesium is an essential mineral element sourced from the earth, commonly included in pet food formulations to support muscle function, nerve transmission, and bone health. It is not used in its natural metallic state; instead, magnesium is utilised as a safe, bioavailable compound such as magnesium sulphate or magnesium oxide to optimise absorption and ensure dietary adequacy for pets.

Magnesium is included as an essential mineral to support metabolic and neuromuscular functions in pets, fulfilling nutritional requirements for complete and balanced pet food. Its addition ensures compliance with regulatory standards and appeals to consumers seeking scientifically formulated diets.

Zn, E579, Zincum, CI 77947

Zinc is an essential trace mineral sourced from the earth and is vital for numerous biological functions in pets, including immune support and skin health. In pet food, zinc is not used in its natural metallic state; instead, it is utilised as a compound such as zinc sulphate or zinc chelate to optimise safety and absorption, ensuring pets receive its full nutritional benefit.

Zinc is included as an essential trace mineral to support immune function, skin health, and overall metabolic processes in pets. Its addition ensures nutritional adequacy and compliance with regulatory labelling standards for complete and balanced pet foods.

E34, Manganum, Mn, EINECS 231-105-1

Manganese is an essential trace mineral sourced from the earth and is vital for numerous metabolic processes in pets. It primarily supports bone development, enzyme function, and antioxidant defence. Manganese is not used in its natural metallic state; instead, it is incorporated into pet food as a safe, bioavailable compound such as manganese sulphate or manganese oxide to optimise absorption and efficacy.

Manganese is included as an essential trace mineral to support metabolic and skeletal health in pets, fulfilling nutritional requirements for complete and balanced pet food. Its addition ensures compliance with regulatory standards and appeals to consumers seeking scientifically formulated diets.

Dextrin, E1400, Hydrolysed Starch, Starch Hydrolysate

Maltodextrin is a carbohydrate ingredient derived from plant sources, typically corn, rice, or potato starch. It serves primarily as an energy source and is also used to improve texture and palatability in pet foods. Maltodextrin is not used in its natural plant form; instead, it is processed into a fine, easily digestible powder to optimise absorption and functionality.

Maltodextrin is included as a cost-effective carbohydrate source that provides energy and improves the texture and consistency of pet food products. It also functions as a stabiliser, helping to extend shelf life and maintain product quality.

Fumed Silica, Silicon Dioxide, Synthetic Amorphous Silica, E551

Pyrogenic silica is a synthetic, amorphous form of silicon dioxide derived from the controlled combustion of silicon tetrachloride. As a mineral-based ingredient, it is primarily used as an anti-caking agent to improve the flow and consistency of pet food powders. Pyrogenic silica is not used in its natural crystalline state but is instead utilised in its processed, amorphous form for safety and functionality.

Pyrogenic silica is included as an anti-caking agent to improve the flowability and prevent clumping of powdered or dry pet food ingredients during processing and storage. Its use helps maintain product consistency and optimises manufacturing efficiency.