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Pro Plan
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Adult Sensitive Skin and Stomach Medium and Large Breed Dry Dog Food

Adult Sensitive Skin and Stomach Medium and Large Breed Dry Dog Food

Pro Plan
4.7
(
121
)
Purina Pro Plan Adult Sensitive Skin and Stomach Medium and Large Breed Dry Dog Food is an extruded dry kibble formulated for medium and large breed adult dogs with adverse reactions to common dietary triggers. Salmon and mackerel serve as the sole animal proteins, and the formula excludes chicken, beef, wheat, corn, and soy — the ingredients most frequently associated with food intolerances in dogs. This limited-trigger profile makes it suitable for dogs with skin or gastrointestinal symptoms linked to those specific proteins or grains. Fish oil supplies EPA and DHA omega-3 fatty acids to support the skin barrier and help reduce the inflammatory component of food-related dermatitis. Omega-6 fatty acids support coat condition. The formula is declared complete and balanced for adult maintenance and is scaled to the nutritional needs of medium and large breed dogs. Dogs without a confirmed sensitivity to the excluded ingredients do not require a limited-trigger diet, and this formula is not intended as a general-purpose food for healthy adult dogs.
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Overview

Purina Pro Plan Adult Sensitive Skin and Stomach Medium and Large Breed Dry Dog Food is an extruded dry kibble formulated for medium and large breed adult dogs with adverse reactions to common dietary triggers. Salmon and mackerel serve as the sole animal proteins, and the formula excludes chicken, beef, wheat, corn, and soy — the ingredients most frequently associated with food intolerances in dogs. This limited-trigger profile makes it suitable for dogs with skin or gastrointestinal symptoms linked to those specific proteins or grains.

Fish oil supplies EPA and DHA omega-3 fatty acids to support the skin barrier and help reduce the inflammatory component of food-related dermatitis. Omega-6 fatty acids support coat condition. The formula is declared complete and balanced for adult maintenance and is scaled to the nutritional needs of medium and large breed dogs. Dogs without a confirmed sensitivity to the excluded ingredients do not require a limited-trigger diet, and this formula is not intended as a general-purpose food for healthy adult dogs.

Nutritional Analysis

Protein
28
%
0%
Fat
17
%
0%
Fibre
3
%
0%
Energy
380
0
 kcal/100g

Ingredients

Salmon And Mackerel, Brewers Rice, Wholegrain Sorghum, Oats, Animal Fat, Animal Digest, Pea Protein, Beet Pulp, Minerals, Vitamins, Amino Acids (including Calcium, Phosphorous, Sodium, Chloride, Potassium, Magnesium, Zinc, Iron, Manganese, Copper, Selenium, Iodine, Aluminosilicate, Vitamin A, B Vitamins, Vitamin C, Vitamin D, Vitamin E, Choline, Folic Acid), Fish Oil, Chicory, Natural Antioxidants.

Ingredient images are illustrative only and may not represent the exact source or form used by manufacturers.
Fresh minced salmon with a moist, pink texture and visible chunks, perfect as a healthy dog food ingredient
Salmon
Salmon
Salmo Salar, Atlantic Salmon, Pacific Salmon, Oncorhynchus Spp.
Summary
Salmon is a nutrient-rich fish sourced from cold, clean waters and is classified as an animal-derived ingredient. It is primarily included in pet food for its high-quality protein and omega-3 fatty acids, which support skin, coat, and joint health. Salmon is used in its natural form, ensuring pets benefit from its full nutritional profile and bioavailable nutrients.
Why it's used?
Salmon is included as a high-quality protein and omega-3 fatty acid source to support skin and coat health, appealing to consumers seeking premium or functional pet foods. Its presence also enhances palatability and serves as a marketing differentiator on product labelling.
Raw minced mackerel shaped into a moist, chunky ball with pink and pale grey colours, ready for dog food preparation
Mackerel
Mackerel
Scomber Spp., Atlantic Mackerel, Scomber Scombrus, Eel Mackerel
Summary
Mackerel is a nutrient-rich fish sourced from marine environments and classified as an animal-derived ingredient. It is primarily included in pet food for its high-quality protein and omega-3 fatty acids, which support skin, coat, and cardiovascular health. Mackerel is used in its natural, whole food form, ensuring pets receive the full spectrum of its nutritional benefits.
Why it's used?
Mackerel is included as a high-quality protein and omega-3 fatty acid source, supporting nutritional value and marketing appeal. Its presence can enhance the product’s label by highlighting the inclusion of whole fish ingredients, appealing to health-conscious consumers.
Small, white brewers rice grains with a slightly glossy texture displayed on a plain background
Brewers Rice
Brewers Rice
Broken Rice, Rice Fragments, Rice Grits, Oryza Sativa
Summary
Brewers rice is a by-product of rice milling, consisting of small, broken rice grains derived from the Oryza sativa plant. It serves as a digestible carbohydrate source, providing energy for pets. Brewers rice is included in its natural, whole-food form, not as a processed extract or compound, ensuring a consistent and safe ingredient for pet food formulations.
Why it's used?
Brewers rice is included as a cost-effective carbohydrate source that provides bulk and energy to pet food formulations. Its use helps optimise production costs while maintaining product texture and consistency.
Round, golden-brown wholegrain sorghum kernels with a smooth, glossy texture clustered together
Wholegrain Sorghum
Wholegrain Sorghum
Sorghum Bicolor, Whole Grain Sorghum, Sorghum Wholegrain, Sorghum Kernel
Summary
Wholegrain sorghum is a cereal grain derived from the sorghum plant, a member of the grass family. As a plant-based ingredient, it is primarily included in pet food for its complex carbohydrates, dietary fibre, and essential nutrients, supporting sustained energy and digestive health. Wholegrain sorghum is used in its natural, unrefined form, retaining its bran, germ, and endosperm for optimal nutritional value.
Why it's used?
Wholegrain sorghum is included as a cost-effective, gluten-free carbohydrate source that provides energy and dietary fibre. Its use also supports label appeal by offering a wholegrain ingredient perceived as nutritious by consumers.
Light brown rolled oats with a smooth, flat texture, piled together on a clean white background
Oats
Oats
Avena Sativa, Groats, Avena Sativa Grain, Avena Sativa Seed
Summary
Oats are a cereal grain derived from the plant Avena sativa and are commonly included in pet foods as a source of complex carbohydrates and dietary fibre. Their primary nutritional benefit is to provide sustained energy and support digestive health. Oats are used in their natural, whole form, ensuring the retention of their inherent nutrients and functional properties for optimal pet nutrition.
Why it's used?
Oats are included as a cost-effective carbohydrate source that provides dietary fibre and energy. They also serve as a label-friendly ingredient, appealing to consumers seeking whole grains in pet food formulations.
Creamy off-white animal fat in a smooth, glossy, spreadable form, ideal as a nutritious ingredient for dog food
Animal Fat
Animal Fat
Rendered Fat, Tallow, Lard, E471
Summary
Animal fat is a lipid ingredient derived from the tissue of animals, commonly sourced from poultry, beef, or lamb. It serves as a concentrated source of energy and enhances palatability in pet foods. Animal fat is used in its rendered form, not as raw tissue, to ensure safety, stability, and optimal absorption of essential fatty acids for pets’ health and wellbeing.
Why it's used?
Animal fat is included as a cost-effective energy source and to enhance palatability, making the product more appealing to pets. It also contributes to the texture and mouthfeel of the final product.
Brown, moist, smooth paste of animal digest ingredient, commonly used in dog food for flavour and nutrition
Animal Digest
Animal Digest
Hydrolysed Animal Protein, Enzymatic Hydrolysate of Animal Tissue, Animal Protein Digest, Animal Protein Hydrolysate
Summary
Animal digest is a concentrated flavour enhancer derived from animal tissues through enzymatic or chemical hydrolysis. Sourced from animal origin, it is primarily included in pet foods to improve palatability and encourage consistent consumption. Animal digest is not used in its raw form; instead, it is processed into a digestible liquid or powder to optimise nutrient availability and ensure safety for pets.
Why it's used?
Animal digest is included as a palatability enhancer, providing a concentrated source of flavour that increases the appeal of the food to pets. It is also a cost-effective way to utilise animal by-products, optimising ingredient use while maintaining product consistency.
Light beige pea protein powder with a fine, slightly clumpy texture, commonly used in dog food and supplements
Pea Protein
Pea Protein
Pisum Sativum Protein, Pea Isolate, Pea Protein Isolate, Pisum Sativum Isolate
Summary
Pea protein is a plant-derived ingredient extracted from yellow peas (Pisum sativum). It serves as a concentrated source of protein, supporting muscle maintenance and overall health in pets. Rather than using whole peas, pea protein is utilised in its isolated form to maximise protein content and digestibility. This functional ingredient is valued for its hypoallergenic properties and amino acid profile.
Why it's used?
Pea protein is included as a cost-effective, plant-based protein source to boost overall protein content and support product labelling claims. It also serves as a functional ingredient to improve kibble texture and binding.
Light brown, shredded beet pulp with a dry, coarse texture, shown loose in a pile for dog food nutrition
Beet Pulp
Beet Pulp
Dried Sugar Beet Pulp, Sugar Beet Fibre, Beta Vulgaris Pulp, Sugar Beet Residue
Summary
Beet pulp is a fibrous by-product derived from sugar beet plants after sugar extraction. It serves as a valuable source of moderately fermentable fibre, supporting digestive health and stool quality in pets. Beet pulp is incorporated in its dried, processed form rather than as raw beet, ensuring optimal digestibility and nutrient availability for companion animals.
Why it's used?
Beet pulp is included as a cost-effective source of dietary fibre to promote digestive health and stool quality in pets. It also serves as a bulk-adding agent, helping to optimise product texture and satiety.
Fine off-white calcium powder with a soft, smooth texture, commonly used as a dog supplement ingredient
Calcium
Calcium
E170, Elemental Calcium, Ca, Calcium Metal
Summary
Calcium is an essential mineral derived from natural sources such as limestone or marine shells. It plays a critical role in supporting healthy bone and teeth development, nerve transmission, and muscle function in pets. Calcium is not used in its raw or metallic state; instead, it is utilised in pet food as safe, bioavailable compounds like calcium carbonate or calcium phosphate to optimise absorption.
Why it's used?
Calcium is included as an essential mineral to support bone development and maintenance in pets, ensuring nutritional adequacy according to regulatory standards. It may also serve as a functional additive to optimise product texture and stability.
Fine off-white phosphorus powder with a slightly grainy texture, displayed in a close-up circular view
Phosphorus
Phosphorus
E339, Orthophosphate, Inorganic Phosphate, Phosphate Ion
Summary
Phosphorus is an essential mineral element derived from both animal and plant sources. It plays a critical role in supporting healthy bone and tooth development, as well as energy metabolism in pets. In pet food, phosphorus is not used in its natural, raw or metallic state; instead, it is utilised as specific compounds, such as calcium phosphate, to ensure safety and optimal absorption.
Why it's used?
Phosphorus is included as an essential mineral to support bone development and metabolic functions in pets. Its addition ensures nutritional adequacy and compliance with regulatory labelling standards for complete and balanced pet foods.
Fine white sodium powder with a soft, grainy texture, shown as a common dog food ingredient for canine health
Sodium
Sodium
Natrium, Na, E524
Summary
Sodium is an essential mineral element sourced from the earth, commonly included in pet food as sodium chloride (table salt) or other safe, bioavailable compounds. It plays a vital role in maintaining fluid balance, nerve transmission, and muscle function. Sodium is not used in its natural metallic form but is instead utilised as a compound to ensure safety and optimal absorption.
Why it's used?
Sodium is included as an essential mineral to support normal physiological functions in pets and to help maintain electrolyte balance. It may also be used to enhance palatability and preserve product stability by inhibiting microbial growth.
Chloride powder in a fine, white, slightly grainy form, commonly used as a supplement for dogs
Chloride
Chloride
Chloride Ion, Cl-
Summary
Chloride is an essential mineral element, naturally found in various salts and present in both plant and animal tissues. In pet food, chloride is primarily included to support fluid balance, nerve function, and acid-base regulation. It is not used in its raw or metallic state; instead, chloride is utilised as a compound, commonly sodium chloride, to ensure safety and optimal absorption.
Why it's used?
Chloride is included as an essential electrolyte to support fluid balance and normal cellular function in pets. Its addition ensures nutritional adequacy and compliance with established pet food nutrient profiles.
Fine off-white potassium powder with a soft, smooth texture, commonly used in dog supplements
Potassium
Potassium
Kalium, E340, K, Atomic Number 19
Summary
Potassium is an essential mineral element sourced from the earth and is vital for maintaining fluid balance, nerve function, and muscle health in pets. In pet food, potassium is not used in its natural metallic state; instead, it is utilised as safe, bioavailable compounds such as potassium chloride or potassium sulphate to optimise absorption and support overall wellbeing.
Why it's used?
Potassium is included as an essential mineral to support electrolyte balance and proper muscle and nerve function in pets. Its addition ensures nutritional adequacy and compliance with established pet food nutrient profiles.
Fine white magnesium powder with a soft, slightly textured surface, commonly used in dog supplements
Magnesium
Magnesium
Epsom Salt, Mg, Elemental Magnesium, Magnesium Metal
Summary
Magnesium is an essential mineral element sourced from the earth, commonly included in pet food formulations to support muscle function, nerve transmission, and bone health. It is not used in its natural metallic state; instead, magnesium is utilised as a safe, bioavailable compound such as magnesium sulphate or magnesium oxide to optimise absorption and ensure dietary adequacy for pets.
Why it's used?
Magnesium is included as an essential mineral to support metabolic and neuromuscular functions in pets, fulfilling nutritional requirements for complete and balanced pet food. Its addition ensures compliance with regulatory standards and appeals to consumers seeking scientifically formulated diets.
Fine, light grey zinc powder with a slightly grainy texture, commonly used as a dog supplement ingredient
Zinc
Zinc
Zn, E579, Zincum, CI 77947
Summary
Zinc is an essential trace mineral sourced from the earth and is vital for numerous biological functions in pets, including immune support and skin health. In pet food, zinc is not used in its natural metallic state; instead, it is utilised as a compound such as zinc sulphate or zinc chelate to optimise safety and absorption, ensuring pets receive its full nutritional benefit.
Why it's used?
Zinc is included as an essential trace mineral to support immune function, skin health, and overall metabolic processes in pets. Its addition ensures nutritional adequacy and compliance with regulatory labelling standards for complete and balanced pet foods.
Fine grey iron powder with a slightly rough, sandy texture, displayed in a circular shape for dog nutrition context
Iron
Iron
Ferrum, Fe, E1, Elemental Iron
Summary
Iron is an essential mineral sourced from both animal and plant origins, crucial for oxygen transport and energy metabolism in pets. Its primary benefit is supporting healthy red blood cell formation and preventing anaemia. Iron is not used in its natural, raw, or metallic state; instead, it is utilised in pet food as safe, bioavailable compounds such as iron sulphate or iron proteinate to optimise absorption.
Why it's used?
Iron is included as an essential mineral to support healthy blood function and overall metabolism in pets. Its addition ensures the product meets nutritional requirements and regulatory standards for complete and balanced pet food.
Pale beige manganese powder with a fine, slightly clumpy texture, used as a dog supplement ingredient
Manganese
Manganese
E34, Manganum, Mn, EINECS 231-105-1
Summary
Manganese is an essential trace mineral sourced from the earth and is vital for numerous metabolic processes in pets. It primarily supports bone development, enzyme function, and antioxidant defence. Manganese is not used in its natural metallic state; instead, it is incorporated into pet food as a safe, bioavailable compound such as manganese sulphate or manganese oxide to optimise absorption and efficacy.
Why it's used?
Manganese is included as an essential trace mineral to support metabolic and skeletal health in pets, fulfilling nutritional requirements for complete and balanced pet food. Its addition ensures compliance with regulatory standards and appeals to consumers seeking scientifically formulated diets.
Bright blue copper powder with a fine, slightly textured surface, used as a dog supplement ingredient
Copper
Copper
Cu, ECP, CI 77400, C.I. 77400
Summary
Copper is an essential trace mineral sourced from the earth and is vital for numerous physiological functions in pets. It primarily supports red blood cell formation, connective tissue development, and immune system health. Copper is not used in its natural metallic state; instead, it is incorporated into pet food as safe, bioavailable compounds such as copper sulphate or copper proteinate to optimise absorption and efficacy.
Why it's used?
Copper is included as an essential trace mineral to meet nutritional requirements for dogs, supporting enzyme function and red blood cell formation. Its addition ensures compliance with regulatory standards for complete and balanced pet food labelling.
Light beige selenium powder with a fine, slightly clumpy texture, shown as a common dog supplement ingredient
Selenium
Selenium
Selen, E578, Atomic Number 34, Se
Summary
Selenium is an essential trace mineral sourced from the earth, typically derived from plant or yeast-based compounds for pet food use. It plays a crucial role in supporting antioxidant defences and thyroid function. Selenium is not used in its natural, raw metallic state; instead, it is utilised as a safe, bioavailable compound such as sodium selenite or selenomethionine to optimise absorption and efficacy.
Why it's used?
Selenium is included as an essential trace mineral to meet nutritional requirements and support overall health in pets. Its addition ensures compliance with regulatory standards for complete and balanced pet food formulations.
Fine off-white iodine powder with a soft, slightly grainy texture, used as a supplement ingredient for dogs
Iodine
Iodine
Elemental I, E127, Iodum, CAS 7553-56-2
Summary
Iodine is an essential trace mineral sourced primarily from seaweed or mineral deposits. It plays a critical role in supporting healthy thyroid function and hormone production in pets. Iodine is not used in its natural elemental form due to safety and bioavailability concerns; instead, it is typically incorporated as a compound such as potassium iodide or calcium iodate to optimise absorption and efficacy.
Why it's used?
Iodine is included as an essential trace mineral to support thyroid function and overall metabolic health in pets. Its addition ensures nutritional adequacy and compliance with regulatory labelling standards for complete and balanced pet foods.
Fine off-white aluminosilicate powder with a soft, slightly textured surface, used in dog supplements
Aluminosilicate
Aluminosilicate
Aluminium Silicate, E559, Kaolin, China Clay
Summary
Aluminosilicate is a mineral-based compound derived from naturally occurring clay minerals composed of aluminium, silicon, and oxygen. In pet food, its primary function is as an anti-caking agent, helping to prevent clumping and maintain product consistency. Aluminosilicate is not used in its raw mineral state; instead, it is processed and refined to ensure safety and optimal functionality in pet food formulations.
Why it's used?
Aluminosilicate is included as an anti-caking agent to prevent clumping and improve the flowability of dry pet food products during manufacturing and storage. Its use helps maintain product consistency and extends shelf life by reducing moisture-related spoilage.
Fine pale yellow powder of Vitamin A with a smooth texture, commonly used as a dog supplement for health and nutrition
Vitamin A
Vitamin A
Retinol, Retinyl Palmitate, Retinyl Acetate, E160a
Summary
Vitamin A is an essential fat-soluble nutrient derived from animal sources (as retinyl esters) or plant sources (as carotenoids). It supports vision, immune function, and skin health in pets. In pet food, Vitamin A is not used in its raw or natural state but is provided as stabilised compounds (such as retinyl acetate or retinyl palmitate) to ensure safety, stability, and optimal absorption.
Why it's used?
Vitamin A is included as an essential nutrient to support vision, immune function, and overall health in pets, ensuring the product meets established nutritional standards. Its addition also allows manufacturers to optimise the nutritional profile and comply with regulatory labelling requirements.
Fine, off-white Vitamin B powder with a slightly grainy texture, displayed in a circular mound on a plain background
Vitamin B
Vitamin B
B Vitamin Complex, B-Complex Vitamins, B Group Vitamins, B-Group Complex
Summary
Vitamin B refers to a group of water-soluble vitamins derived primarily from plant and animal sources. These vitamins play essential roles in energy metabolism, nervous system function, and overall cellular health. In pet food, Vitamin B is not used in its raw or natural state but is incorporated as specific, bioavailable compounds (such as thiamine mononitrate or riboflavin) to optimise safety and absorption.
Why it's used?
Vitamin B is included to support essential metabolic functions and overall health in pets, fulfilling nutritional requirements as mandated by regulatory standards. Its addition also allows manufacturers to market the product as nutritionally complete and balanced.
Fine white powder of vitamin C with a slightly grainy texture, commonly used as a dog supplement in Australia
Vitamin C
Vitamin C
Ascorbic Acid, L-Ascorbic Acid, E300, L-Threo-Hex-2-Enono-1,4-Lactone
Summary
Vitamin C, also known as ascorbic acid, is a water-soluble vitamin of plant origin commonly included in pet food formulations. Its primary purpose is to support immune function and act as an antioxidant, helping to protect cells from oxidative damage. Vitamin C is not used in its natural fruit form but is instead utilised as a synthesised compound to ensure stability and consistent dosage.
Why it's used?
Vitamin C is included as an antioxidant to help preserve the freshness and stability of the product by slowing oxidation. It may also be added for its perceived health benefits, supporting marketing claims related to immune support.
Fine pale yellow Vitamin D powder with a smooth, soft texture, used as a supplement for dogs
Vitamin D
Vitamin D
Cholecalciferol, Ergocalciferol, Calciferol, E671
Summary
Vitamin D is a fat-soluble vitamin of animal origin, commonly sourced from fish liver oils or synthesised for inclusion in pet foods. Its primary role is to regulate calcium and phosphorus balance, supporting healthy bones and teeth. Vitamin D is not used in its natural form but is instead utilised as a specific compound, such as cholecalciferol, to ensure safety and optimal absorption.
Why it's used?
Vitamin D is included to ensure the finished product meets established nutritional requirements for canine health, supporting bone development and calcium regulation. Its addition helps manufacturers achieve complete and balanced labelling claims in accordance with regulatory standards.
Fine, pale yellow Vitamin E powder with a soft, slightly grainy texture, commonly used in dog supplements
Vitamin E
Vitamin E
Tocopherol, Alpha-Tocopherol, E307, D-Alpha-Tocopherol
Summary
Vitamin E is a fat-soluble vitamin derived from plant sources such as vegetable oils, nuts, and seeds. It functions primarily as an antioxidant, helping to protect cell membranes from oxidative damage and supporting immune health. In pet food, Vitamin E is not used in its natural raw form but is typically utilised as a stabilised compound, such as tocopherol acetate, to optimise safety and absorption.
Why it's used?
Vitamin E is included as a natural antioxidant to help preserve the freshness and stability of fats and oils in the product, thereby extending shelf life. It also serves as a label-friendly nutrient that appeals to consumers seeking added health benefits for their pets.
Fine white choline powder with a soft, smooth texture, commonly used as a supplement ingredient for dogs
Choline
Choline
Trimethylethanolamine, E1001, Choline Base, 2-Hydroxy-N,N,N-Trimethylethanaminium
Summary
Choline is an essential nutrient of synthetic or natural origin, commonly derived from plant or animal sources. It plays a critical role in supporting brain development, liver function, and fat metabolism in pets. Choline is not used in its raw or elemental state; instead, it is typically utilised as choline chloride or choline bitartrate to ensure safety, stability, and optimal absorption in pet food formulations.
Why it's used?
Choline is included as an essential nutrient to support normal liver function, brain development, and metabolic processes in pets. Its addition ensures nutritional adequacy and helps manufacturers meet regulatory labelling requirements for complete and balanced pet foods.
Bright yellow folic acid powder with a fine, slightly textured surface, used as a supplement for dogs
Folic Acid
Folic Acid
Pteroylmonoglutamic Acid, Pteroylglutamic Acid, Vitamin B9, E920
Summary
Folic acid is a synthetic form of vitamin B9, originally derived from plant sources but produced for pet food as a stable, bioavailable compound. Its primary purpose is to support cell division, DNA synthesis, and overall growth in pets. Folic acid is not used in its natural state; instead, it is utilised as a manufactured supplement to optimise absorption and efficacy.
Why it's used?
Folic acid is included as a synthetic vitamin to ensure nutritional adequacy and meet regulatory requirements for B-vitamin content in pet food. Its addition helps standardise nutrient levels across batches, supporting consistent product labelling and animal health.
Golden yellow fish oil droplet with a glossy, smooth texture on a white background, highlighting its purity and quality
Fish Oil
Fish Oil
Fish Liver Oil, Oleum Piscis, Oleum Jecoris, Oleum Piscarium
Summary
Fish oil is a nutrient-rich oil derived from the tissues of oily fish, making it an animal-based ingredient. It is primarily included in pet food for its high content of omega-3 fatty acids, which support skin, coat, and joint health. Fish oil is utilised in a purified, liquid form rather than as whole fish, ensuring optimal absorption and safety for pets.
Why it's used?
Fish oil is included as a source of omega-3 fatty acids to support skin, coat, and joint health, enhancing the nutritional profile of the product. Its presence also serves as a marketing point, appealing to consumers seeking functional health benefits for their pets.
Fine light brown chicory powder with a soft, sandy texture, commonly used as a natural dog food ingredient
Chicory
Chicory
Cichorium Intybus, Blue Sailors, Succory, Wild Endive
Summary
Chicory is a plant-derived ingredient sourced primarily from the root of the chicory plant (Cichorium intybus). It is included in pet food for its prebiotic fibre content, which supports digestive health by promoting beneficial gut bacteria. Chicory is used in its natural form, typically as dried and ground root, to optimise nutrient absorption and gastrointestinal function in pets.
Why it's used?
Chicory is included as a source of inulin, a prebiotic fibre that supports digestive health and can enhance stool quality. It also serves as a label-friendly ingredient that appeals to health-conscious consumers.
Too vague to identify
Natural Antioxidant
Natural Antioxidant
Tocopherol, Mixed Tocopherols, E306, Rosemary Extract
Summary
Natural antioxidant refers to a substance, typically derived from plant sources, that helps protect pet food from oxidative damage and spoilage. Its primary function is to preserve freshness and extend shelf life by inhibiting the oxidation of fats and oils. In pet food, natural antioxidants are used in their natural form, ensuring safety and effective absorption without the need for chemical modification.
Why it's used?
Natural antioxidants are included to help preserve the freshness and stability of pet food by slowing the oxidation of fats and oils, thereby extending shelf life. They also serve as a label-friendly alternative to synthetic preservatives, appealing to consumers seeking more natural ingredients.

About

Brand
Pro Plan
Company
Nestlé Purina
Manufactured
Australia
Type
Kibble
Life Stage
Adult, Senior
Breed Size
Medium, Large
Feeding Type
Complete Meal
Processing Level
High

Product Tags

Dairy Free
Soy Free

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About the Brand

Pro Plan

Purina Pro Plan offers scientifically advanced dog food and supplements designed to help pets reach their full potential through targeted nutrition. Explore their vet recommended range of performance and specialised recipes to find a high quality solution for your dog’s unique life stage.

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Australia's largest online pet store, with a huge range of food, supplies and accessories at sharp prices, backed by expert vet advice and subscription savings.
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Standard, next-day and same-day delivery, with same/next-day in major metro cities. Free shipping over $49 (free next-day over $79); otherwise priced by postcode.
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Adult Sensitive Skin and Stomach Medium and Large Breed Dry Dog Food
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4.7
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