Chicken and Fish Sticks Dog Treats

Gallus Gallus Domesticus, Poultry Meat, Domestic Fowl, Broiler Meat

Chicken is a high-quality animal protein sourced from poultry, commonly used in pet foods for its rich amino acid profile and palatability. It provides essential nutrients to support muscle maintenance and overall health. In premium pet foods, chicken is typically included in its natural, whole form, ensuring optimal nutrient availability and digestibility for pets.

Chicken is included as a primary animal protein source to meet nutritional requirements and enhance palatability for pets. Its recognisable presence on the label also appeals to consumers seeking high-quality, meat-based ingredients.

Gadus Morhua, Atlantic Cod, Pacific Cod, Gadus Spp.

Cod is a cold-water fish sourced from marine environments and is classified as an animal-derived ingredient. It is primarily included in pet food for its high-quality protein and beneficial omega-3 fatty acids, which support muscle maintenance and skin health. Cod is used in its natural, whole form, ensuring pets receive its full nutritional profile without synthetic alteration.

Cod is included as a high-quality animal protein source to support muscle maintenance and overall health in pets. Its presence also serves as a label-friendly ingredient, appealing to consumers seeking fish-based or novel protein diets.

Vegetable Glycerol, Glycerine, E422, Vegetable Glycerin

Vegetable glycerine is a clear, odourless liquid derived from plant oils, typically palm, soy, or coconut. It serves primarily as a humectant, helping to retain moisture in pet food and improve texture. Rather than being used in its raw plant form, vegetable glycerine is extracted and purified for safe consumption and optimal functionality in pet nutrition formulations.

Vegetable glycerine is included as a humectant to retain moisture and improve the texture of pet food products, helping to prevent them from drying out. It also enhances palatability, making the food more appealing to pets.

Flavouring, Flavouring Substance, Flavouring Agent, Flavouring Preparation

Flavours are additives derived from various sources, including animal, plant, or synthetic origins, designed to enhance the palatability of pet food. Their primary purpose is to improve taste and encourage consistent consumption. Flavours are not used in their natural, raw state; instead, they are formulated as specific compounds or extracts to ensure safety, stability, and uniformity in pet food products.

Flavours are included to enhance palatability, encouraging pets to consume the product. They also allow manufacturers to maintain consistent taste profiles despite variations in raw ingredient quality.

D-Glucitol, E420, D-Sorbitol, Hexahydric Alcohol

Sorbitol is a sugar alcohol derived primarily from plant sources such as corn or wheat. It serves as a carbohydrate-based sweetener and humectant, helping to retain moisture and improve texture in pet foods. Sorbitol is not used in its natural raw plant form; instead, it is extracted and purified for safe and effective utilisation in formulated diets.

Sorbitol is included as a humectant to retain moisture and improve the texture of pet food products. It also acts as a cost-effective sweetener to enhance palatability for pets.

Glycine Max, Soya, Soya Bean, Soya Bean Protein

Soy is a legume-derived ingredient sourced from the soybean plant (Glycine max). It is primarily included in pet food for its high-quality plant protein and essential amino acids, supporting muscle maintenance and overall health. In pet food, soy is typically used in processed forms such as soy protein concentrate or isolate, rather than as whole beans, to optimise digestibility and nutrient availability.

Soy is included as a cost-effective protein and carbohydrate source, helping to reduce formulation costs while maintaining nutritional content. It also serves as a functional ingredient to improve texture and binding in processed pet foods.

Triticum Aestivum Flour, White Flour, Plain Flour, All-Purpose Flour

Wheat flour is a finely milled powder derived from the grinding of wheat grains, a plant-based ingredient commonly used in pet foods. Its primary purpose is to provide a source of carbohydrates for energy, as well as some protein and dietary fibre. Wheat flour is utilised in its natural form, making it a functional ingredient for binding and texture in pet food formulations.

Wheat flour is included as a cost-effective carbohydrate source that provides bulk and energy to pet food formulations. It also serves as a functional binding agent, helping to improve texture and product consistency.

Sodium Chloride, NaCl, Table Salt, E535

Salt is a mineral ingredient derived from the combination of sodium and chloride, typically sourced from natural deposits or seawater. It is primarily included in pet food to support electrolyte balance, nerve function, and hydration. Salt is not used in its raw mineral form but is utilised as sodium chloride, a purified compound, to ensure safety, palatability, and optimal absorption in pets.

Salt is included as a palatability enhancer to improve taste and encourage consumption, and also functions as a preservative to help extend product shelf life. Its use allows manufacturers to optimise flavour while maintaining product stability.