Leadr

Leadr Pet is a Sydney-based pet wellness brand founded by Asha Dillon, a qualified nutritionist with over a decade of experience formulating supplements for some of Australia's leading human vitamin brands including Blackmores and Swisse. Leadr was born from the belief that pets deserve the same standard of healthcare as humans.

Their Australian-made, vet-backed supplement chews are formulated with clinically trialled, human-grade ingredients using kangaroo as a hypoallergenic protein base. The range targets specific health needs — Fetch for joints, Settle for anxiety, Heal for gut health, and Belly for probiotic wellness. All products are free from artificial preservatives, wheat, and soy, with recyclable and compostable packaging.